Avenue Z

Avenue Z

Director of Paid Media

Miami, FL · Director · Full-time

Sponsorship not specified$100k-$120kDetected 19 days ago
Content MarketingStrategic CommunicationsLeadershipCommunicationCollaborationProblem SolvingMentoring

About the role

  • Avenue Z is the leading marketing and communications agency pioneering AI optimization driving influence across all channels-from ChatGPT to The Wall Street Journal to TikTok.
  • Oversee the holistic strategy for all paid media accounts, guiding budget allocation, campaign direction, testing priorities, and performance optimization across the division.
  • Hold full accountability for the quality, accuracy, and effectiveness of the team's output across client accounts, ensuring campaigns meet KPIs and deliverables meet agency standards.

Responsibilities

  • As the Director of paid media, you will lead the paid media division across paid media and adjacent paid media channels, overseeing strategy, execution, onboarding, and performance across client accounts.
  • You will lead a team of marketers and creative strategists, support successful account onboarding, and ensure the team executes at a high level to deliver strong results for clients.
  • Serve as the senior strategic lead across client accounts, guiding high-level communication, navigating escalations, and ensuring work stays aligned with performance goals and client expectations.
  • Ensure all new paid media accounts are onboarded successfully, with clear internal ownership, timelines, and execution plans that set the team up to deliver results from day one.
  • Review team output, campaign strategy, reporting, and client-facing deliverables to maintain quality control and consistency across the department.
  • Build and refine department workflows, standard operating procedures, and team structures to improve efficiency, scalability, and cross-functional collaboration.
  • Assess team capacity, allocate resources effectively, and ensure the right mix of marketers and creative support is assigned across accounts.
  • Set clear expectations and performance goals for direct reports, conduct regular reviews, and foster a high-accountability, high-support team culture.
  • Partner closely with creative strategy and other service teams to develop ad concepts and assets that support performance goals across channels.
  • Support case study development and internal knowledge sharing by documenting wins, insights, and learnings from campaigns across the paid media division.

Compensation

  • $100,000 - $120,000/year Benefits Medical, Vision and Dental Plan 401(k) Plan + 4% Employer Match Unlimited PTO Flexible Working Hours Hybrid & Collaborative Environment Company-Wide & Team Events

Company info

  • We are the agency for influence.

This listing is sourced directly from Avenue Z's careers page and normalized into a canonical job model.