Abglobal

Abglobal

Senior Marketing Associate

Minneapolis, Minnesota · Senior

Sponsorship not specified$90k-$110kDetected 30 days ago
Project ManagementStakeholder ManagementSocial Media MarketingBrand StrategyBusiness DevelopmentVideo ProductionResearchLeadershipCommunicationCollaborationPublic SpeakingAdaptabilityMicrosoft Office

About the role

  • This role sits at the intersection of marketing, communications, investment strategy and capital formation, requiring strong collaboration across global and cross-functional teams in a fast-paced, evolving environment.
  • With over 4,000 employees across 57 locations operating in 26 countries and jurisdictions, our ambition is simple: to be the most trusted investment firm in the world.
  • If you're ready to challenge your limits and empower your career, join us!

Responsibilities

  • Develop and maintain high-quality, investor-ready marketing materials, including pitchbooks, presentations, fact sheets, case studies, website content, and other collateral supporting Private Alternatives strategies
  • Support the evolution of the Private Alternatives platform narrative and ensure consistent positioning, messaging, and branding across AB CarVal, Private Credit Investors, Commercial Real Estate Debt and Private Placements
  • Partner closely with investment, business development and capital formation teams to ensure materials accurately reflect strategy, performance, positioning and market developments
  • Support distribution of digital assets and marketing content across marketing automation, file management, video production and hosting and social media platforms
  • Maintain and organize marketing collateral libraries and ensure compliance approvals, documentation, and recordkeeping requirements are met
  • Evaluate digital campaign effectiveness and track KPIs tied to fundraising support, engagement and campaign performance
  • Support investor-facing events and marketing-driven initiatives aligned with fundraising priorities across Private Alternatives strategies
  • The team partners closely with AB Private Alternatives capital formation, investor relations, business development, investment teams, and broader AB marketing and communications teams to develop investor-facing content and strategic marketing initiatives that support fundraising, platform positioning, platform growth and brand and reputation building.

Requirements

  • 5-8 years of experience in marketing, communications, content development or a related field, preferably within financial services or asset management
  • Ability to understand investment concepts and translate them into clear, persuasive investor-friendly messaging
  • Strong commercial awareness and ability to connect marketing initiatives to fundraising and business objectives
  • Proven ability to remain calm under pressure while managing multiple priorities, maintaining follow-through, and operating with a high degree of ownership and accountability

Nice to have

  • Experience with project management systems, digital marketing platforms, video hosting platforms and social media management tools is a plus

Compensation

  • Base salary is just one component of total compensation at AB, which may include, depending on eligibility, commissions, year-end incentive compensation, short- and long-term incentives and Department-specific awards.
  • $90,000 to $110,000

Benefits

  • Actual base salaries may vary based on factors including but not limited to education, training, experience, past performance, and other job-related factors.

Company info

  • We are a leading global investment management firm offering high-quality research and diversified investment services to institutional clients, retail investors, and private-wealth clients in major markets around the globe.
  • We realize that it's our people who give us a competitive advantage and drive success in the market, and our goal is to create an inclusive culture that rewards hard work.
  • Our culture of intellectual curiosity and collaboration creates an environment where you can thrive and do your best work.
  • Whether you're producing thought-provoking research, identifying compelling investment opportunities, infusing new technologies into our business or providing thoughtful advice to our clients, we are fully invested in you.
  • In accordance with applicable law, the minimum and maximum base annual salary for this role is as follows:

Visa & Work Authorization

  • ployment on the basis of race, color, religion, creed, ancestry, national origin, sex, age, disability, marital status, citizenship status, sexual orientation, gender identity, military or veteran status or any other bas
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