ellabakerchr
Digital Communications Manager
Oakland, California · Full-time
Sponsorship not specifiedDetected 20 days ago
HTMLProject ManagementGoogle AdsSalesforceCRMWordPressResearchLeadershipCommunicationMentoringOrganizational Skills
About the role
- This role requires both visionary thinking and operational rigor, someone who can see the big
- picture while mastering the details that make campaigns succeed.
- In addition, you will supervise the Social Media Organizer, providing strategic direction, mentorship, and clear accountability in the development and integration of social media strategy, content creation, and digital best practices.
Responsibilities
- Lead the implementation of the organization's email and digital marketing program and take ownership of EBC's affiliated websites and online footprint.
- Manage the day-to-day operations of the organization's C3 and C4 email programs on Action Network.
- Additionally, drive campaign needs for the entire organization, including building event pages, creating letter campaigns, etc.
- Supervise and support the Social Media Organizer in the crafting and integration of social media strategy, content creation, and best digital practices.
- Maintain and enhance affiliated websites through frontend content updates, WordPress backend and plugin management, and the development or refresh of web to support organizational goals.
- Lead organizational staff training and onboarding regarding basic email and digital best practices, including ActionNetwork best practices.
- Develop and implement digital communications strategies while assessing email and digital practices, providing actionable recommendations to the communications team and staff in line
Requirements
- 3-5 years of experience working with nonprofit digital tools and building email campaign strategy, and a minimum of 3 years managing or administering database/CRM or other equivalent backgrounds.
- Strong organizational skills and a forward-thinking mindset are required.
- Proven experience leading email strategy and executing a campaign from end to end. ● Expert-level abilities in HTML, ActionNetwork, Salesforce, and WordPress or comparable systems are required.
- Proficiency with CRM administration, including reporting, prospect/constituent management, and an understanding of nonprofit fundraising, donor cultivation, marketing, and financial processes.
- Strong experience with most primary office software packages, including Microsoft Suite, Google Suite, BOX, and other typical software systems.
- There will be times when the position will be required to work in the evenin
Skills
- Constantly monitor email and digital industry trends and engage in skill development from movement and industry leaders.
Benefits
- Continue to create innovative ways to improve and build upon the ActionNetwork program beyond deliverability and email health.
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