Known

Known

Director, Search

New York, NY · Director

Sponsorship not specified$140k-$155kDetected 8 days ago
AlgorithmsMachine LearningData ScienceNLPLLMsStatisticsSEOSEMGoogle AdsContent MarketingAccount ManagementCommunicationMentoringPublic Speaking

About the role

  • You execute paid search strategy in daily account management, contribute to cross-channel planning, and act as a senior client contact backed by the Senior Director.
  • You bring a clear point of view on how generative AI is changing search behavior and paid media execution.

Responsibilities

  • Own performance and day-to-day client relationships for your accounts, and report progress against portfolio-level targets with clear, data-grounded narratives
  • Manage and develop 2-4 direct reports, including day-to-day coaching and performance feedback
  • Serve as a senior client contact, and partner with the Senior Director on issues that need executive-level involvement
  • Manage day-to-day advertising spend across your paid search accounts
  • Build and present media plans, performance reports, and strategic recommendations to client stakeholders

Requirements

  • A degree from a well-regarded college or university
  • 6+ years of hands-on experience managing paid search strategy and execution in a digital agency or comparable environment
  • Experience managing gen AI-powered search campaigns, including Performance Max, Responsive Search Ads, Smart Bidding, and emerging generative ad formats across Google and Microsoft
  • Working knowledge of SEO, including technical SEO, content strategy, and the intersection of organic and paid search
  • Experience managing a team of 2-4 people
  • Experience managing client relationships directly, including presenting to client stakeholders
  • Experience translating goals into KPIs
  • Ability to think creatively and question conventional platform or channel approaches when the situation calls for it
  • Experience and interest in AI and GEO/GPT optimization technologies and platforms
  • Strong grasp of the math behind media buying, including statistics, attribution models, and measurement frameworks, and the ability to turn insights into action

Nice to have

  • Known is what happens when a data science firm and a creative agency stop arguing and start collaborating.
  • We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one.
  • We're distributed across the U.S. and unapologetically ambitious.
  • If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.

Skills

  • In-platform fluency with Google Ads and Microsoft Advertising, including AI-powered campaign types
  • Experience with search audience strategies, keyword architecture, and budget scaling across verticals
  • Strong communication and presentation skills, including the ability to explain technical concepts to non-technical clients
  • Experience working with data scientists or technical teams on measurement and optimization problems is a plus
  • Coaches team members with varying levels of experience
  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave

Compensation

  • Annual bonuses

Benefits

  • Advise clients and internal teams on how machine learning, automation, and generative AI tools can improve search performance

Company info

  • There's always a better way.
  • At Known we are setting out to build something more than just a company.
  • The base salary for this position is $140K-$155K
  • This range is posted in compliance with state and municipal Pay Transparency laws.
  • In addition to base compensation, this role is eligible to receive additional Known benefits.
  • We are one team.
  • We see the good.
  • We never stop learning.
  • We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.
  • Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
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