Amika Careers

Amika Careers

Director of Trade Marketing

Brooklyn, NY · Director

Sponsorship not specifiedDetected 6 days ago
Project ManagementCRMForecastingBudgetingExcelLeadershipCommunicationCollaborationMentoringPublic SpeakingOrganizational SkillsMicrosoft Office

About the role

  • Set clear priorities, allocate resources effectively, and ensure execution excellence across trade marketing programs.
  • Provide strategic guidance to ensure forecasts and plans align with brand priorities, financial objectives, and customer opportunities.
  • Evaluate ROI across programs and reallocate resources to maximize impact and efficiency.

Responsibilities

  • Leadership & Team Development Lead, coach, and develop a team of managers, fostering a high-performing, collaborative culture that drives results.
  • Partner with Sales and Marketing leadership to align team and channels goals with overall business objectives.
  • Budgeting, Forecasting & Strategic Planning Own the Global Trade Marketing budget, overseeing investments in sampling, promotions, visual merchandising, co-op media, and events.
  • Strategy, Insights & Growth Opportunities Lead the development of trade insights, using data-driven analysis to identify growth opportunities across accounts and channels.
  • Partner with Global Innovation and Brand teams to ensure U.S. customer needs are incorporated into product development and go-to-market plans.
  • Communication, Influence & Retailer Partnership Serve as the trade marketing lead in senior-level retailer meetings (e.g., Line Reviews, Joint Business Planning), presenting strategies and results with executive presence.
  • Proven track record of leading trade marketing strategies that drive measurable sales growth and brand awareness.
  • Exceptional project management and organizational skills, with the ability to manage multiple priorities and deadlines.
  • Excellent communication, presentation, and relationship-building skills for collaboration with internal teams, retail partners, and external vendors.
  • the job: The Director of Trade Marketing, will lead and inspire the Trade Marketing function, overseeing a team of managers responsible for channel marketing, customer programs, and visual merchandising.

Requirements

  • Strong understanding of retail, distributor, and eCommerce channels, including 360° marketing campaign execution.
  • Proficiency in developing and managing budgets, forecasts, and ROI analysis for marketing initiatives.
  • Provide leadership on in-store execution and digital activations, ensuring consistency with brand positioning and commercial goals. must haves: Bachelor's degree in Marketing, Business Administration, or related field (Master's degree a plus).

Nice to have

  • Proficient in Microsoft Office Suite (Excel, PowerPoint, Word)
  • experience with CRM, PIM, or retail marketing platforms is a plus.

Compensation

  • $150,000 + bonus location: NYC, hybrid schedule (must be based in + have the right to work in the US) what you'll do: Leadership & Team Development Lead, coach, and develop a team of managers, fostering a high-performing, collaborative culture that drives results.
  • Trade Marketing Strategy & Execution Define and oversee the annual trade marketing strategy, ensuring alignment with brand campaigns and retailer objectives.
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