Flashfood
VP of Marketing & Communications
Remote (USA and Canada) · Vp
Sponsorship not specifiedDetected 28 days ago
Brand StrategyLeadershipCommunication
About the role
- Through our innovative app-based marketplace, we connect shoppers with discounted perishable items while helping retailers turn would-be waste into revenue and meaningful environmental impact.
- We're growing quickly across North America and partnering with retailers of all sizes to expand our reach.
- If you're passionate about creating real change for people and the planet, we'd love for you to join us.
Responsibilities
- Own Flashfood's brand strategy end-to-end - defining how we show up in the world, what we stand for, and how that identity evolves as the company grows
- Lead all external communications including media relations, press strategy, executive thought leadership, and corporate announcements
- Build and maintain relationships with journalists, editors, and media contacts across consumer, trade, and tech verticals
- Drive proactive and reactive PR - crafting narratives that keep Flashfood top of mind and managing the company's reputation with confidence
- Develop and execute integrated brand campaigns from concept through to launch, ensuring creative consistency across every channel and audience
- Own the creative process - briefing, directing, and reviewing work from internal contributors and external agencies, designers, and production partners
- Set and maintain Flashfood's brand voice, visual identity, and messaging framework, ensuring consistency across all consumer and partner-facing materials
- Lead storytelling around Flashfood's mission - food waste reduction, affordability, and community impact - in ways that resonate with shoppers, retail partners, and the public
- Partner with Retail and Partnership teams to develop co-branded and partner communications that elevate Flashfood while supporting partner goals
- Build and lead a high-performing brand and communications team, including hiring, developing, and managing both internal staff and external agency relationships
Requirements
- Strong creative instincts and a high bar for craft - you know great work when you see it and can articulate clearly why it works
Nice to have
- Experience in a marketplace, two-sided platform, or retail-adjacent business
- Background in food, grocery, sustainability, or mission-driven consumer brands
- Experience managing crisis communications and corporate reputation
- Familiarity with Canadian and US media landscapes and the nuances between them
- An existing network of agency, production, and creative talent you can activate quickly
- Mission-driven work that reduces food waste and expands access to affordable food.
- A fast-growing, collaborative team with big ambitions.
- Real opportunities for career growth
Compensation
- Competitive salary, equity, and comprehensive benefits.
Benefits
- Competitive salary, equity, and comprehensive benefits.
- Deep expertise in PR and media relations - you have established relationships with journalists and know how to generate coverage that moves the needle
- A strategic mindset balanced with a bias for action - you can develop a long-term brand vision and still execute in a fast-moving environment
Company info
- Our company is on a mission to reduce food waste and make high-quality, affordable food accessible to everyone. Through our innovative app-based marketplace, we connect shoppers with discounted perishable items while helping retailers turn would-be waste into revenue and meaningful environmental impact. We're growing quickly across North America and partnering with retailers of all sizes to expand our reach.
- If you're passionate about creating real change for people and the planet, we'd love for you to join us. Your work here will directly contribute to a mission that helps families save money, reduces waste, and builds a more sustainable future.
- What We're Looking For
- We're looking for a VP of Marketing & Communications who is equal parts strategic and hands-on, deeply curious about consumer behavior, and energized by building something that matters. You're a storyteller at heart with the operational discipline to back it up - someone who can set the vision and roll up their sleeves to execute it.
- Our company is on a mission to reduce food waste and make high-quality, affordable food accessible to everyone.
- Your work here will directly contribute to a mission that helps families save money, reduces waste, and builds a more sustainable future.
- About Us Our company is on a mission to reduce food waste and make high-quality, affordable food accessible to everyone.
Equal opportunity
- equal opportunity employer and is committed to building a diverse, inclusive, and equitable workplace.
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This listing is sourced directly from Flashfood's careers page and normalized into a canonical job model.