Sierra

Sierra

Performance Marketing Manager, International

San Francisco, CA · Full-time

Sponsorship not specifiedDetected 88 days ago
A/B TestingSEMGoogle AdsSalesforceCRMPerformance MarketingSalesAR/VRResearch

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odds of building a lasting career here

40Risky
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

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Employer immigration record

from this employer's Department of Labor filings

Files H-1B transfers

23 transfer filings in the last year, covering 23 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • Our co-founders are Bret Taylor https://www.linkedin.com/in/brettaylor/ and Clay Bavor https://www.linkedin.com/in/claybavor/.
  • Bret currently serves as Board Chair of OpenAI.
  • Bret was also one of Google's earliest product managers and co-creator of Google Maps.

Responsibilities

  • Build and scale Sierra's international performance marketing function, defining and executing the strategy to grow pipeline across EMEA and APAC by owning paid search, paid social, and the systems, channels, and processes that will scale across regions.
  • Develop localized go-to-market strategies by partnering closely with regional Marketing and Sales teams, ensuring targeting, messaging, creative, and copy reflect how buyers research and purchase in each market rather than relying on a one-size-fits-all global approach.
  • Identify and optimize regional growth channels, sourcing and testing local advertising platforms, influencers, communities, trade publications, and other market-specific opportunities while ensuring accurate account and persona targeting.
  • Lead strategy and hands-on execution, driving targeting, positioning, campaign creation, bid optimization, budget allocation, creative development, and continuous experimentation across audiences, messaging, channels, and regions.
  • Leverage data, attribution, and AI to optimize regional pipeline and revenue performance, make smarter investment decisions, automate workflows, and scale experimentation and impact across international markets.
  • Exceptional strategic and executional capabilities, with the ability to develop targeting, messaging, and competitive positioning while executing campaign structure, platform optimization, bid strategy, budget allocation, copy, and creative in close partnership with cross-functional teams across regions and time zones.
  • A self-starter who thrives in high-growth environments, embraces ambiguity, is passionate about AI and automation, and is motivated by building scalable programs and processes from the ground up while maximizing ROAS.
  • A relentless experimentation mindset, with a constant pipeline of new ideas to test, optimize, and scale to improve targeting, campaign performance, and growth.
  • We build trust in AI by making it more accessible, safe, and useful.
  • We build trust with each other by showing up for each other professionally and personally, creating an environment that enables all of us to do our best work.

Compensation

  • These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans.

Benefits

  • We want our benefits to reflect our values and offer the following to full-time employees:
  • Flexible (unlimited) paid time off
  • Medical, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Retirement plan dependent on country of employment
  • Parental leave
  • Fertility and family building benefits through Carrot
  • Discretionary benefit stipend giving people the ability to spend where it matters most
  • These benefits are further detailed in Sierra's policies, may vary by region, and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans.
  • Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies.

Company info

  • At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Tokyo, and Sydney.
  • We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do.
  • Our co-founders are Bret Taylor https://www.linkedin.com/in/brettaylor/ and Clay Bavor https://www.linkedin.com/in/claybavor/. Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google's AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.
  • At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI.
  • We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Tokyo, and Sydney.
  • We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family.
  • These values are the foundation of our work, and we are committed to upholding them in everything we do.
  • Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook.
  • Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs.
  • Earlier, he started and led Google's AR/VR effort, Project Starline, and Google Lens.
  • Before that, Clay led the product and design teams for Google Workspace.

Visa & Work Authorization

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This listing is sourced directly from Sierra's careers page and normalized into a canonical job model.