simpligov

Enablement Content Specialist

Austin, Texas, United States

Work authorization requiredDetected 5 days ago

Adobe Creative SuiteCanvaProject ManagementWritingSalesWebflowResearchMicrosoft Office

About the role

SimpliGov, a government operations platform, is looking for a hands-on Enablement Content Specialist who combines editorial judgment with the ability to create polished, on-brand sales and marketing assets. Government teams are under more pressure than ever to modernize, and the agencies we serve are moving away from email chains and spreadsheets toward
operations they can actually see and own. This person will translate that shift into content buyers can act on: from shaping the narrative to producing visually compelling deliverables that make the case for structured, owned operations, not just another system to manage.

Develop sales and marketing content, including customer case studies, one-pagers, solution briefs, sales decks, and campaign assets.
Create content that supports pipeline generation and deal progression by addressing customer needs, objections, and use cases.
Product Marketing Support
Own competitive positioning materials and battlecards, working from Product Marketing's research and messaging direction.
Help develop and refine buyer persona and use-case documentation that both Sales and Product Marketing draw on.
Build and maintain a centralized library of sales-ready content that is easy to find, current, and mapped to key stages of the sales cycle.
Work directly with Sales to understand buyer challenges, refine messaging, and create assets that accelerate deal velocity and win rates.
Support product launches and releases with relevant, engaging collateral.
Proficient in PowerPoint, able to build clean, on-brand decks without heavy design support.
Experience in Adobe Creative Suite or Canva to create content and enablement assets.

3 to 5 years of experience in content, copywriting, sales enablement, or product marketing, ideally in B2B or govtech.
Experience with Webflow, comfortable making updates and building pages within an existing design system.

This is an individual contributor role with real ownership over how content gets built and used, but no direct reports.
This role reports to the Product Marketing Manager.
Content Creation and Storytelling
Turn technical concepts into clear, structured narratives tailored to target personas and buying stages.
Edit and proofread all content for clarity, accuracy, and brand alignment before it ships.
Bring field and deal-cycle feedback back to Product Marketing to sharpen messaging over time.
Ensure content is practical and built for real-world use in sales conversations, so teams can tell a consistent story across engagements.
Skills, Knowledge, and Expertise

Medical, dental, and vision insurance plans, with significant employer contributions for employees AND dependents
Company-sponsored life, short-term, and long-term disability insurance
Flexible time off
Monthly stipends for home office expenses
Monthly wellness stipends
Develop training and education content for new team member onboarding, product launches, and other internal learning initiatives.
Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

This listing is sourced directly from simpligov's careers page and normalized into a canonical job model.