XDS
Design Director
Los Angeles HQ · Director
Sponsorship not specifiedDetected 42 days ago
FigmaAdobe Creative SuiteDesign SystemsStakeholder ManagementSalesSupply ChainPhotographyLeadershipCommunicationCollaboration
About the role
- You'll bring our creative vision to life across all marketing touchpoints.
- We celebrate diversity and are committed to creating an inclusive environment for all team members.
Responsibilities
- Own and evolve the X-LAB brand identity, ensuring a consistent and compelling experience across all customer touchpoints
- Partner closely with product and engineering teams to shape product storytelling, naming, visual language, and go-to-market strategies
- Lead art direction and creative development across photography, video, motion, retail, events, packaging, digital, web, and social media
- Build and scale creative operations, including design systems, content libraries, workflows, and production processes that support rapid growth
- Recruit, mentor, and lead a high-performing both in-house and external creative team while fostering a culture of excellence, collaboration, and innovation
- Deep expertise in industrial design and design systems, campaign development, content production, and creative operations (mandatory)
- Proven success building, launching, and scaling premium consumer brands in highly competitive markets
- A strong portfolio demonstrating exceptional visual design, brand building, creative leadership, and storytelling
- New process for product launches: methodology for visual, packaging, website, and catalog asset design
- OEM partnerships with leading Western brands, and we are now poised to build our own premium brand overseas
Requirements
- 10+ years of experience leading creative teams, brands, or design organizations
- Expert proficiency in Figma, Adobe Creative Suite, and modern AI-enabled creative workflows
- You're a Great Fit If You Have
Compensation
- More than 300,000 carbon frames per year from the world's biggest dedicated carbon-fiber bike facility
- Competitive salary
Benefits
- Generous time off policy
- Comprehensive medical, dental, and vision coverage
- A true "Player-Coach" role, you will be the strategic heartbeat of our design machine, owning everything from high-level brand vision to the typography on our wheels and accessories.
- Lead X-LAB's creative vision, strategy, and execution across North America and global markets
Company info
- XDS is the world's largest bicycle maker by volume and the world's largest producer of carbon-fiber frames. We are entering the U.S. market for the first time with X-LAB, our in-house brand of performance bicycles primed for the global stage. XDS's manufacturing scale, decades of carbon and alloy expertise, and vertical integration create a once-in-a-generation chance to redefine the economics of cycling for riders and bike shops alike..
- Since 1995, we have combined proprietary materials science, compelling design, and highly automated production to deliver:
- Over 8 million complete bikes annually across road, mountain, gravel, city, and e-bike segments
- More than 300,000 carbon frames per year from the world's biggest dedicated carbon-fiber bike facility
- XDS is the world's largest bicycle maker by volume and the world's largest producer of carbon-fiber frames.
- We are entering the U.S. market for the first time with X-LAB, our in-house brand of performance bicycles primed for the global stage.
- XDS's manufacturing scale, decades of carbon and alloy expertise, and vertical integration create a once-in-a-generation chance to redefine the economics of cycling for riders and bike shops alike..
- 300+ international patents covering advanced carbon layups and proprietary X6 aluminum alloys
- Full vertical integration enabling speed-to-market, supply chain resilience, and cost leadership
- As of 2026, we have officially launched X-LAB with a fully U.S. based team of industry veterans and experienced leaders.
- And we are just getting started.
- Learn more: https://xds.co/
- See an insider's look of our factory: https://www.youtube.com/watch?v=06SheO5XFsY
Equal opportunity
- XDS is an equal opportunity employer.
This listing is sourced directly from XDS's careers page and normalized into a canonical job model.