RaceTrac
Senior Market Research Analyst
200 Galleria Parkway SE Suite 900 Atlanta, GA 30339 · Senior
Sponsorship not specifiedDetected 31 days ago
Data AnalysisData VisualizationStatisticsExcelSPSSResearchLeadershipPublic SpeakingMicrosoft Office
About the role
- Fueled by Growth, Driven by You At RaceTrac, our people make the difference.
- With four operating divisions RaceTrac, RaceWay, Energy Dispatch, and Gulf - there's always a new challenge to take on and a new path to pursue.
- Join us and discover how far your career can go.
Responsibilities
- Oversees market research projects conducted through research partners, including troubleshooting problems, managing timelines, and providing guidance and solutions.
- Leads market research development and execution, including selecting methodologies, identifying business and research objectives, resourcing, and execution.
- Maintains relationships with key stakeholders to understand research needs and how to support their goals and initiatives. Works cross functionally with stakeholders across the business to meet project needs.
- Creates presentations with actionable findings, insights, and recommendations to all levels of the organization. Leverages data visualization techniques to ensure findings are easy to read and interpret to create a clear story with the data.
Requirements
- Bachelor's degree from a 4-year College or University (preferably in statistics, business analytics, or marketing).
- Proficiency with MS Office Suite, advanced Excel knowledge
- Experience using data analysis tools, such as SPSS, Tableau, or PowerBi
- Self-starter with strong leadership capability and ability to work well cross-functionally.
- Up to 5% travel required.
Nice to have
- 2+ years' experience in a consumer insights or market research role.
- Brand Tracking experience is a plus.
- Experience moderating focus groups and in-depth interviews with consumers is a plus.
- Experience with basic statistical methodologies, such as correlation, regression, etc is preferred.
Company info
- RaceTrac Company Overview
- What We're Looking For:
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This listing is sourced directly from RaceTrac's careers page and normalized into a canonical job model.