Dave Inc.
Lead Product Marketing Manager
United States
Sponsorship not specifiedDetected 5 days ago
AccessibilityResearchLeadership
About the role
- This is a foundational, high-impact individual contributor role.
- This role is for someone who wants meaningful ownership, is comfortable driving forward in ambiguity, and is motivated by being trusted to shape outcomes-not just outputs.
- You'll incorporate behavior, attitudes toward short-term credit, willingness to pay, alternatives members consider, feature preferences, and perceptions of neobanks.
Responsibilities
- New product 0→1 support: Partner early with Product, Research, and Analytics to shape positioning and go-to-market strategy for new products as they move from concept to launch.
- You'll work closely with Product, Design, Research, Analytics, and Marketing, with real visibility and accountability.
- You don't wait for perfect inputs or fully formed processes-you create clarity, move work forward, and hold a high bar for rigor and quality.
- You collaborate naturally across Product, Design, Research, Analytics, and Marketing, earning credibility through follow-through and substance.
- Ready to build for the underdog?
Requirements
- Experience and foundation:
- 7+ years of product marketing experience on consumer-facing products
- Required: B2C fintech product marketing experience
- Proven strength in segmentation, positioning, and value proposition development tied to business outcomes
- Track record of influencing senior leaders in fast-moving, ambiguous environments
Nice to have
- Experience working with credit-challenged or underserved consumers, or consumer BNPL products.
- What Makes Someone Successful Here
- You're comfortable owning outcomes, not just recommendations, and you're trusted because your work is grounded in data, research, and sound judgment.
- When priorities shift, you adapt quickly without losing focus or standards.
- High visibility and real accountability.
- Autonomy paired with clear expectations.
- A fast-moving environment where priorities can shift based on what we learn.
- If you want ownership that comes with responsibility-and the chance to define how product marketing operates-this role is built for that.
Skills
- Dave's offerings include its flagship ExtraCash product, providing members up to $500 within minutes.
- The company is on track to launch several new product offerings in 2026, including a Buy Now Pay Later (BNPL) option.
- Dave is focused on serving Americans who are financially vulnerable or living paycheck to paycheck.
Benefits
- 💻 Flexible hours and virtual-first work culture with a home office stipend
- 🏥 Premium Medical, Dental, and Vision Insurance plans
- 👶 Generous paid parental and caregiver leave
- 📈 Financial advisor and financial wellness support
- 🏖️ Flexible PTO and generous company holidays, including Juneteenth and Winter Break
- We're looking for people who can help us achieve our mission and vision, not just check off the boxes.
Company info
- Help clearly define Dave's category and how our products-both established and new-compare to alternatives.
- Bring clarity to where we win, for whom, and why.
- At Dave, our people are just as important as our product.
- Our culture reflects the values that guide who we are, how we work, and what we aspire to be.
- Daves are member-centric, helpful, transparent, persistent, and better together.
- We strive to create an environment where all Daves feel valued, heard, and empowered to do their best work.
- As a virtual-first company, team members can live and work anywhere in the United States, except Hawaii.
- Product and company positioning: Help clearly define Dave's category and how our products-both established and new-compare to alternatives. Bring clarity to where we win, for whom, and why.
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This listing is sourced directly from Dave Inc.'s careers page and normalized into a canonical job model.