Earnest
Lifecycle Marketing Manager
San Francisco, CA (Remote)
Sponsorship not specified$140k-$175kDetected 23 days ago
SwiftSQLData ScienceStatisticsComplianceLeadershipCommunication
About the role
- Earnies are committed to helping borrowers move forward with confidence by offering smarter borrowing options with a clearer path to taking control of their debt.
- The Lifecycle Marketing Manager will report to VP, Performance Marketing.
- Where: - This role will be based in the US.
Responsibilities
- Earnest empowers ambitious professionals to make confident financial decisions and build the life they envision.
- Set the roadmap and execute hands-on campaigns across a meaningful portion of the customer journey to directly drive loan volume, LTV, retention, and cross-sell.
- Independently design, size, and analyze rigorous A/B and multivariate tests to maximize impact and continuously optimize campaign performance.
- Lead across the organization by partnering seamlessly with Data Science, Product, Creative, and Legal to build robust measurement models (incrementality, attribution) and ship flawlessly at speed.
- We take ownership, drive results, and move forward as a team.
- At Earnest, we are committed to building an environment where our employees feel included, valued, and heard.
Requirements
- 6+ years of marketing experience with a highly analytical mindset
- specific channel background matters less than your ability to connect programs to business outcomes, forecast, and master the tech stack quickly.
- A degree in economics, engineering, statistics, math (or equivalent experience) that proves you naturally think in numbers, build your own reporting, and understand the nuances of attribution.
- Ability to form a sharp, evidence-backed perspective on audience, creative, messaging, and timing, with the communication skills to influence senior stakeholders.
Compensation
- A little about our pay philosophy: We take pride in compensating our employees fairly and equitably.
- We are showcasing a range of your potential base salary based on the roles location.
- The successful candidate's starting pay will also be determined based on job-related qualifications, internal compensation, candidate location and budget.
- This range may be modified in the future.
- $140,000 - $175,000 USD. Employees are also eligible for an annual performance-based bonus and equity.
- Earnest believes in enabling our employees to live their best lives.
Benefits
- Our belief is that a strong commitment to diversity, inclusion, equity, and belonging enables us to move forward with our mission.
- We offer a variety of perks and competitive benefits, including:
- Health, Dental, & Vision benefits plus savings plans
- Mac computers + work-from-home stipend to set up your home office
- Monthly internet and phone reimbursement
- Employee Stock Purchase Plan
Company info
- Speed is our competitive advantage.
- Our customers need better solutions, and the faster we execute, the greater our chance of success.
- If you're as passionate as we are about our mission, read more below, and let's build something great together.
- Build and scale the strategic programs that seamlessly move customers across the product portfolio (e.g., student loan refinancing to personal loans) to increase lifetime value.
- We are dedicated to adding new perspectives to the team and encourage anyone to apply if your experience is close to what we are looking for.
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This listing is sourced directly from Earnest's careers page and normalized into a canonical job model.