Gauntlet

Product Marketing Manager

New York City / San Francisco / Los Angeles / Remote

Sponsorship not specified$150k-$190kDetected 9 days ago

LLMsSalesCommunication

About the role

This is a marketing generalist role with a product marketing lean and real ownership from week one.
You'll shape how Gauntlet's products show up in the market: owning positioning, launches, and sales enablement across a portfolio serving $1.5B+ in client TVL for some of the largest fintechs, protocols, and capital allocators moving onchain.
Your work sits close to product and BD, and it ships into launches, client conversations, and the stories institutions hear about Gauntlet.

Own product positioning and messaging for vault products, new strategies, and structured products.
Build the sales enablement library. Slide decks, one-pagers, proposals, battlecards, product FAQ.
Own the product to marketing feedback loop. Regular sessions with BD to surface objections, adoption blockers, and market signal.
Support launch communications. Blog posts and social copy for new product launches (press is handled by an external PR consultant - you coordinate, not pitch).
Own the product surface on the website. Product pages, launch announcements, partner integrations.
Support co-marketing with partners aligned to Gauntlet's institutional narrative.
About Gauntlet Gauntlet builds the financial systems of the future.

3-6 years in product marketing, marketing, or communications at a crypto, fintech, or financial infrastructure company.
Experience owning product launches end-to-end.
High proficiency with AI tools - you use LLMs and agents in your day-to-day work and have built things with them.
Experience with GTM playbooks for institutional B2B products.
Strong grasp of technical and financial concepts. Hands-on DeFi knowledge is a real plus, but not a gate. A sharp fintech marketer who ramps fast clears the bar.
Strong instinct for product positioning: turning technical work into clear narratives and buyer-ready materials.
Track record of building sales enablement (decks, one-pagers, proposals, battlecards) that BD actually uses.
Solid writing across blog posts and social copy.
Bonus points
Prior product marketing experience for DeFi, crypto infrastructure, or fintech products sold to institutional buyers.
Prior work with vault products, structured products, credit markets, or tokenization.
Comarketing experience across a partner ecosystem.
Benefits and Perks:
Remote first - work from anywhere in the US & CAN!

Regular in-person company retreats and cross-country "office visit" perk
100% paid medical, dental and vision premiums for employees
$1,000 WFH stipend
Monthly reimbursement for home internet, phone, and cellular data
Unlimited vacation
100% paid parental leave of 12 weeks
Fertility benefits
The national pay range for this role is $150,000 - $190,000 base plus additional On Target Earnings potential by level and equity in the company.
Our salary ranges are based on paying competitively for a company of our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide.
Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skill set, and balancing internal equity relative to peers at the company. #LI-Remote

This listing is sourced directly from Gauntlet's careers page and normalized into a canonical job model.