Socure
Developer Marketing Lead
Hub - San Francisco · Senior
Sponsorship not specifiedDetected 15 days ago
Project Management
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odds of building a lasting career here
37Risky
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.
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Green-card filing pattern in this occupation
Context, not a finding about this posting: of this employer's 4 green-card filings in this occupation, 100% were for a worker who already held the job.
Files H-1B transfers
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About the role
- Socure's mission is to verify 100% of good identities in real time and eliminate identity fraud across the digital economy.
- You'll serve as the primary voice, strategist, and executor for developer-facing go-to-market efforts, acting as the connective tissue between Product, Engineering, and the field.
- This is a highly strategic, hands-on role for a senior marketer who thrives at the intersection of technical depth and commercial impact - someone who can speak fluently with engineers while driving the pipeline metrics that matter to sales.
Responsibilities
- Develop clear developer ICPs, technical value propositions, use cases, and competitive positioning that resonate with engineers, architects, and technical decision-makers.
- Partner with Product and Engineering to embed differentiated data, capabilities, and insights into developer-facing narratives.
- Deliver field-ready and self-serve enablement - integration guides, technical decks, API playbooks, sandbox environments, and developer ROI tools - that accelerate time-to-value.
- Partner with GTM and Growth leaders to build and execute campaigns that generate qualified pipeline from technical audiences, including product-led growth motions.
- Drive awareness within developer communities, forums, and ecosystems to position Socure as the default identity infrastructure for builders.
- Own developer content programs: technical blogs, docs improvements, video walkthroughs, webinars, and conference presence (e.g., developer summits, API World, fintech hackathons).
- Partner with RevOps to define success metrics, analyze funnel performance, and iterate - owning the developer funnel from first touch to activation.
Requirements
- 6-8 years of B2B marketing experience, with a meaningful portion in developer marketing, product marketing for API/platform products, or technical content strategy.
- Strong ability to translate complex, AI-driven or data-centric technology into clear, compelling narratives for technical audiences - without losing the nuance.
- Experience partnering closely with engineering and product teams, and influencing cross-functional stakeholders without direct authority.
- Analytical rigor and a track record of tying developer marketing programs to business outcomes (activation rates, pipeline, retention).
- Demonstrated success driving measurable pipeline and product adoption through developer-focused programs and technical go-to-market motions.
- Strong project management skills and the ability to drive multiple initiatives simultaneously in a fast-moving environment.
- Bonus: hands-on experience with API documentation, SDKs, developer portals, or product-led growth strategies.
- Socure is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
- If you need an accommodation during any stage of the application or hiring process-including interview or onboarding support-please reach out to your Socure recruiting partner directly.
- Follow Us!
- YouTube https://www.youtube.com/c/Socure | LinkedIn https://www.linkedin.com/company/socure/ | X (Twitter) https://x.com/socureme | Facebook https://www.facebook.com/socure/
Company info
- We are currently only able to hire candidates located in one of our location hubs: New York City, NY and San Francisco, CA.
This listing is sourced directly from Socure's careers page and normalized into a canonical job model.