CloudZero

CloudZero

Growth Marketing Manager, Performance & Social

Boston

Sponsorship not specifiedDetected 19 days ago
A/B TestingProject ManagementContent MarketingHubSpotSalesforceGoogle AnalyticsGrowth MarketingPerformance MarketingCommunicationCollaboration

About the role

  • This is a hands-on role for a data-first operator who treats every program as an experiment, lets the numbers decide what scales, and has the track record to back it up.
  • You'll work alongside a team of Growth, Brand, and Content marketers, sharing learnings and compounding what works across the function.

Responsibilities

  • Own paid performance across search and social, from strategy through daily execution and optimization
  • Manage spend against pipeline and efficiency targets, and make the allocation calls
  • Drive backlinking and other earned-visibility strategies to build domain authority and organic reach
  • Support the ABM program with personalized targeting and experimental optimization
  • Own performance analytics across funnels and attribution
  • Own organic social across the company page and executive amplification
  • Manage day-to-day execution of paid and organic social, with a clear point of view on reach, engagement, and conversion

Requirements

  • 5-7 years in growth, performance, or social marketing, with hands-on experience owning paid channels
  • Hands-on expertise in web CRO and earned-visibility tactics like backlinking
  • Experience owning organic and paid social with a clear point of view on what converts
  • Experience running PR in house, with strong writing and news sense

Skills

  • Strong project management and communication skills

Benefits

  • Collaborate with Content Marketing to run the PR program in house, keeping coverage moving and on message
  • Amplify earned coverage across social and owned channels to extend its reach
  • Track PR performance and tie coverage back to awareness and pipeline where possible

This listing is sourced directly from CloudZero's careers page and normalized into a canonical job model.