CloudZero
Growth Marketing Manager, Performance & Social
Boston
Sponsorship not specifiedDetected 19 days ago
A/B TestingProject ManagementContent MarketingHubSpotSalesforceGoogle AnalyticsGrowth MarketingPerformance MarketingCommunicationCollaboration
About the role
- This is a hands-on role for a data-first operator who treats every program as an experiment, lets the numbers decide what scales, and has the track record to back it up.
- You'll work alongside a team of Growth, Brand, and Content marketers, sharing learnings and compounding what works across the function.
Responsibilities
- Own paid performance across search and social, from strategy through daily execution and optimization
- Manage spend against pipeline and efficiency targets, and make the allocation calls
- Drive backlinking and other earned-visibility strategies to build domain authority and organic reach
- Support the ABM program with personalized targeting and experimental optimization
- Own performance analytics across funnels and attribution
- Own organic social across the company page and executive amplification
- Manage day-to-day execution of paid and organic social, with a clear point of view on reach, engagement, and conversion
Requirements
- 5-7 years in growth, performance, or social marketing, with hands-on experience owning paid channels
- Hands-on expertise in web CRO and earned-visibility tactics like backlinking
- Experience owning organic and paid social with a clear point of view on what converts
- Experience running PR in house, with strong writing and news sense
Skills
- Strong project management and communication skills
Benefits
- Collaborate with Content Marketing to run the PR program in house, keeping coverage moving and on message
- Amplify earned coverage across social and owned channels to extend its reach
- Track PR performance and tie coverage back to awareness and pipeline where possible
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This listing is sourced directly from CloudZero's careers page and normalized into a canonical job model.