Function Health

Function Health

Cultural Engagement Director

Austin, USA · Director

Sponsorship not specifiedDetected 33 days ago
LeadershipCommunication

About the role

  • We are redefining how individuals understand, measure, and improve their health by moving beyond the limitations of traditional care and enabling comprehensive, continuous insight into human biology.
  • Function has been recognized as one of Fast Company's Most Innovative Companies of 2024, and is venture-backed by Redpoint and other leading venture firms.
  • Over half a million members have joined Function to take control of their health.

Responsibilities

  • Drive step-changes in reach, engagement, and cultural relevance.
  • Build and execute an always-on, performance-driven social strategy that keeps the brand sacred while enabling experimentation.
  • Talent, Creator & Influencer Relationships Own the full talent and creator strategy across organic and paid - from identification and vetting through ongoing management and performance.
  • Build and maintain a creator ecosystem that reflects
  • We move quickly to drive value, not perfection.
  • We prioritize what drives impact.
  • Partner with growth and performance teams so influencer programs drive measurable acquisition outcomes, not just reach.
  • Negotiate and manage talent relationships with rigor, from micro-creators to high-profile partners.
  • Build the infrastructure to do it at scale.
  • Identify cultural moments worth owning, define the moments Function should build, and set the criteria for knowing when they've landed.

Requirements

  • make people feel something, and know they must have Function for themselves and their loved ones.
  • You can take a single story and tell it in countless compelling ways.
  • You know the difference between influence and noise.
  • If you've scaled a social presence and a creator program in the same role, and you can point to the cultural reads behind both, keep reading.
  • We prioritize clinical precision - data must be right.

Nice to have

  • You likely have 5+ years owning social strategy, content, and creator or influencer programs at scale - ideally spanning both functions in one role.
  • A proven track record of meaningful channel growth and creator programs that drove real business outcomes.

Benefits

  • early adopters, mainstream health consumers, and cultural tastemakers.
  • does this person reflect where health culture is heading, or where it's been?
  • Decode the behavioral "why" behind audience actions: what they engage with, who they trust, how health fits into their identity, and where Function has permission to show up.
  • Map the cultural tensions Function navigates as it scales (access vs. luxury, data empowerment vs. health-tech skepticism) and help the brand move through them with intention.

Company info

  • We are aligned in purpose, prioritization, and speed.
  • We gather diverse perspectives to make informed decisions.
  • We clear paths for each other and move fast together.
  • We communicate clearly and respectfully, rallying around shared goals.
  • We are ruthlessly aligned to our mission - and leave ego at the door.
  • We disagree and commit.
  • We don't tolerate politics or withholding information.
  • We operate with honesty, transparency, and respect.
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This listing is sourced directly from Function Health's careers page and normalized into a canonical job model.