Church & Dwight
TikTok Shop Growth Leader - Touchland
USA, New York, NY · Full-time
Sponsorship not specified$111k-$158kDetected 7 days ago
Project ManagementBrand StrategyInfluencer MarketingSalesNegotiationForecastingShopifyLeadershipCommunicationCollaboration
About the role
- A place where you can make a real difference.
- We're a company that genuinely cares about our people, our products, our consumers and the environment.
- Our unique, informal culture champions courage, determination and collaboration.
Responsibilities
- Own tarte's DTC business on TikTok Shops, delivering GMV and profitability targets
- Develop trend-savvy, strategic assortments tailored to TikTok Shops and future social commerce platforms
- Drive sales forecasting, inventory planning, and SKU optimization with data-backed insights.
- Own daily & weekly business recaps to C suite & cross-functional partners.
- Build weekly, monthly and seasonal plans that align with partnerships, influencer content, and viral opportunities
- Analyze data to identify high-performing creators, optimize campaign performance, and scale winning strategies.
- Collaborate on affiliate campaigns that align with Touchland consumer needs and hero product pushes.
- Support promotional calendars, flash sales, and TikTok-led moments
- Identify and recruit beauty and lifestyle focused TikTok creators who align with our brand voice and target audience. Build and maintain an active roster of relevant creators to support ongoing campaigns and product launches
- Build and maintain an active roster of relevant creators to support ongoing campaigns and product launches
Nice to have
- Bachelor's degree in marketing, Business, or related field
- 5+ years' experience
- preferably with at least 2-4 years of experience in influencer marketing, social commerce, or affiliate management, ideally within the beauty industry.
- TikTok Seller Center & Affiliate Center experience required.
- Strong analytical skills
- proficiency with sales and analytics tools.
- Strong understanding of TikTok Shop's affiliate ecosystem and the creator economy.
- Excellent communication, organization, and negotiation skills.
Skills
- Leverage platform tools to track sales, marketing KPIs, and campaign effectiveness-sharing insights that shape brand strategy
Compensation
- The U.S. base salary range for this full-time position is $ 110,900-$157,900.
- The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity.
Benefits
- Onboard creators into the TikTok Shop Affiliate Program, providing guidance on product positioning, education, and affiliate best practices.
- Monitor account health, compliance, and policy updates
Company info
- A collective energy and ambition.
- Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership.
- We have a shared passion to work hard, innovate and push boundaries.
- United by the belief that when we strive for growth, anything is possible.
- While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Equal opportunity
- Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
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This listing is sourced directly from Church & Dwight's careers page and normalized into a canonical job model.