dentsu
Manager, Paid Social
Toronto · Full-time
Sponsorship not specifiedDetected 14 days ago
Data VisualizationAccessibilityMeta AdsGoogle AnalyticsExcelPerformance ManagementResearchLeadershipCommunicationCollaboration
About the role
- Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market.
- Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.
- The Paid Social Manager is responsible for leading the strategy, setup, optimization, and performance of paid social campaigns across dentsu's clients.
Requirements
- 3+ years of hands ‑ on paid social experience, ideally within a digital performance agency or in ‑ house performance team.
- Proven experience managing campaigns across major social platforms.
- Expertise with: Meta Ads Manager, TikTok Ads, Pinterest Ads, Snapchat Ads, Twitter/X
- Knowledge of Google Analytics or similar tools (an asset).
- Strong proficiency in Excel and/or data visualization platforms.
- Post-secondary education in Media, Advertising, Marketing, Business Administration, Communications, or related field.
- Understanding of third-party tracking, pixels, tags, and measurement.
- Core Competencies
- Analytical and performance ‑ driven with strong numeracy.
- Detail ‑ oriented with exceptional QA standards.
- Strong communicator - able to simplify complexity for clients and internal partners.
- Calm, solutions ‑ oriented, and effective in fast ‑ paced environments.
- Demonstrates integrity, collaboration, and a growth mindset aligned with dentsu values.
- Additional information
Nice to have
- Translate dentsu's audience ‑ first, data ‑ driven approach into actionable paid social tactics and recommendations.
- Stay current on platform innovations, dentsu tools/tech, and industry trends to proactively identify opportunities for clients.
- Conduct audience and competitive research using dentsu tools (where applicable) to inform targeting strategies.
- Ensure accurate trafficking and adherence to dentsu and client best practices.
- Use dentsu measurement frameworks (e.g., test & learn agendas, brand lift, incrementality testing) to improve campaign contribution.
- Ensure all reporting meets dentsu's quality standards, leveraging dashboarding tools where applicable.
- Present performance updates to clients and internal leadership with confidence and clarity.
- Act as a strategic and solutions ‑ focused day ‑ to ‑ day contact for clients.
Skills
- All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools.
- Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills.
Compensation
- The salary range for this position is $ 80 k-$ 8 5k.
- Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills.
Benefits
- A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.
Company info
- We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best.
- We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work.
Equal opportunity
- If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process
This listing is sourced directly from dentsu's careers page and normalized into a canonical job model.