OpenTable

Search Experience and Technical SEO Manager (Contract)

Toronto, Canada · Contract

Sponsorship not specified$35k-$45kDetected 27 days ago

ReactLLMsJiraSEOContent MarketingGoogle AnalyticsLead GenerationWordPressResearchCommunicationCollaborationTime Management

About the role

The search landscape is undergoing a generational shift from traditional Search Engines to AI-driven Answer Engines.
In this contractor role, you will be responsible for defining our B2B organic discovery strategy across traditional SERPs and emerging AI environments, including Google AI Overviews, ChatGPT, Gemini, and Perplexity.

Content Clustering and Architecture: Define and execute a robust traditional content strategy, utilizing topical authority building, content hubs, and pillar-cluster models aligned with the customer buyer journey.
Authority and Link Strategies: Develop and recommend white-hat backlink acquisition frameworks and internal linking structures to improve baseline domain authority and page-level performance.
AI Ecosystem Visibility: Design and execute strategies to maximize our brand's citations, brand mentions, and sentiment within LLM chatbots and generative summaries.
Entity and Machine Interpretability: Identify ways to strengthen our digital footprint and knowledge graph signals, instructing content resources on how to optimize for semantic search and conversational user intent.
Technical Quality Assurance: Partner closely with developers to test, validate, and support the implementation of technical fixes, ensuring they do not impact site performance or user experience.
We know the best ideas come when we bring different voices to the table, so we're building a team as dynamic as the diners and restaurants we serve-and fostering a culture where everyone feels welcome to be themselves.

Proven experience partnering directly with web development and engineering teams, including the ability to write clear technical briefs and translate SEO needs into actionable developer tasks.

The expected range of compensation for this position based in Toronto, Canada, is $35 - $45 CAD Per Hour.

As a team member with us, you will benefit from a schedule tailored to accommodate a global workforce operating across multiple time zones.
Solid understanding of technical SEO principles, including crawlability, indexation health, XML sitemaps, Core Web Vitals, and structured data implementation using Schema.org frameworks.
Benefits of this role will be discussed during the interview process.

At OpenTable, we pride ourselves on fostering a global and dynamic work environment.

This listing is sourced directly from OpenTable's careers page and normalized into a canonical job model.