Spe

Manager, Global Creative Strategy & Research

Culver City, California

Sponsorship not specified$93k-$121kDetected 5 days ago

Project ManagementForecastingExcelSPSSResearchLeadershipCommunicationMentoringPublic SpeakingMicrosoft Office

About the role

Lead and support high-impact global research initiatives that inform production, creative and marketing strategy across the theatrical lifecycle.
Serve as a strategic thought partner to senior research leadership by translating quantitative and qualitative insights into actionable recommendations.
Manage complex cross-functional projects, oversee external research vendors, influence marketing decisions across global stakeholders, and mentor junior team members.

This position plans, manages, and conducts research and analytical projects that address the Global Creative Strategy and Research team's needs. Key responsibilities include, but are not limited to:
Lead end-to-end quantitative and qualitative research programs across multiple high-profile global theatrical releases, serving as the primary research lead or support on assigned titles.
Partner with Vice Presidents and Co-Heads on the Global Creative Strategy and Research teams to shape research strategy and marketing decisions.
Design research methodologies, questionnaires, discussion guides, vendor briefs, and reporting frameworks while ensuring high analytical rigor and data quality.
Manage relationships with external research vendors, ensuring quality, timelines, budgets, and continuous process improvement.
Develop scalable reporting templates, best practices, and knowledge-sharing resources for the department.
Lead or contribute to department-wide strategic initiatives and special projects.

Bachelor's degree required
~5+ years of relevant experience in market research, consumer insights, strategy, or entertainment research.
Deep expertise in quantitative and qualitative research methodologies, including advertising testing, brand positioning, audience segmentation, tracking, and focus groups.
Excellent strategic thinking with the ability to translate research into actionable business recommendations.
Experience managing research vendors and project budgets.
proficiency with Excel, PowerPoint, survey platforms, and Tableau.
Occasional domestic and/or international travel may be required.
Demonstrated ability to independently manage complex, high-visibility projects and influence cross-functional stakeholders.
Strong presentation and executive communication skills with experience presenting to senior leadership.
Experience leveraging AI-enabled tools and emerging technologies to enhance research, synthetize insights, improve efficiency, and support data-driven decision-making.
Advanced analytical capabilities
Strong leadership, mentoring, organizational, and project management skills.

Advanced degree a plus.
Proficiency with statistical tools such as SPSS preferred.
Sony Pictures Entertainment is an equal opportunity employer.
SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.
Sony Pictures does not allow audio recording, video recording or use of AI note-taking tools during interviews.
Please be aware these tools may be enabled as a default and can be difficult to disable once the interview has started, so we recommend you check your device and disable these tools prior to the start of your interview.
If recording or the use of the tools occurs during the interview and cannot be promptly turned off or disabled, the interviewer may end the interview.
To request an accommodation for purposes of participating in the hiring process, you may contact us at SPE_Accommodation_Assistance@spe.sony.com.

This listing is sourced directly from Spe's careers page and normalized into a canonical job model.