SASSO
Digital Media Buyer - Paid Search & Social
baton rouge, Louisiana
Sponsorship not specifiedDetected 29 days ago
SEMGoogle AdsGoogle AnalyticsResearchCommunicationProblem Solving
About the role
- SASSO is looking for a dynamic marketing professional to join our team as a Paid Social and Search Specialist.
Responsibilities
- Partner with cross-functional teams to define and quantity goals and execute paid social and search campaigns
- Lead social media and paid search reporting with relevant insights, implications, and optimization
- Optimize current operations, streamline processes and deliver target audience experiences to support client business strategies
- Report to and partner with the Director of Digital Marketing
- Help develop and implement organic and paid social media strategies for our brand and the brands of our clients
- Assist with industry and consumer research to support new digital marketing business initiatives as needed
- Identify marketing KPIs and create data requirements to deliver goals
- Own messaging performance and analyze content consistently to improve results.
- Be a source for creative thinking as well as analytical thinking to develop digital campaign touchpoints and adjust as needed to improve performance informed by on data.
- Team building events
Requirements
- 2+ years of paid social media (strategy planning, execution, client management)
- 2+ years of social media planning, buying, executing, measuring, optimizing, and reporting
- In-depth knowledge of social, search, mobile, and digital media technologies
- Strong understanding of B2B and B2C Marketing
- Experience managing digital media marketing budgets
- Ability to work under tight timelines while maintaining attention to detail
- A positive and proactive attitude, with the ability to use initiative
- Technologically savvy and up-to-date in all of the latest trends in your area of expertise
- Ability to travel, if/when necessary
- Ability to present and articulate work internally and in client pitches
Nice to have
- Understanding of Google Data Studio is a plus
- Agency experience preferred
Compensation
- Competitive salary
- Annual retreat
Benefits
- Flexible schedule
- Continuing education
- Flexible lunch schedule
- Generous Healthcare Benefits including 80% monthly premium covered by SASSO
- SASSO 100% covers monthly premium for Dental & Vision
- Additional optional benefits
Company info
- Create digital marketing strategies to engage customers, promote products/services, and accomplish client goals with brand-forward content on a variety of platforms.
This listing is sourced directly from SASSO's careers page and normalized into a canonical job model.