Fairfield University
Marketing Manager for Student and Fan Experience
Fairfield, CT · Mid · Contract
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About the role
- The position balances end-to-end project management with self-service brand enablement, guiding projects from creative intake through production, delivery, and assessment.
- Excels in Internal and External cross multi-department collaboration
Responsibilities
- Integrated Marketing & Strategy: Develop and execute multi-channel marketing campaigns that uphold University brand standards, amplify student engagement, and drive ticket sales and athletic awareness with an emphasis on increasing student attendance at athletic events.
- establish brand guidelines and templates, including Canva resources, to support self-service models for clubs and departmental partners.
- Athletics & Fan Experience: Collaborate with Athletics and Van Wagner Sponsorship Sales to support game-day student and fan engagement, ticket sales, and local partnership opportunities with the Town of Fairfield and local businesses.
- Project Management & Intake: Manage marketing requests, including digital, design, and media tickets
- track production schedules, approvals, timelines, deliverables, and partner revisions.
- Partner Consultation & Relationship Management: Serve as the primary marketing liaison for assigned departments, meeting regularly with partners to assess needs, provide creative direction, and ensure alignment with University priorities.
- Student Clubs & Engagement Support: Maintain a primarily self-service model for student clubs while establishing clear brand directives for logos and student-facing materials.
- Visual Storytelling & Content Coordination: Manage photography resources for major events and identify and pitch compelling campus stories for social channels, Fairfield News, and Fairfield Magazine.
- Departmental Communications Support: Support campus partners with presentations, signage, award programs, website updates, outcome reports, lecture promotions, employer engagement communications, and other marketing needs.
- Creative Direction & Brand Governance: Oversee print, digital, and social media concepts; establish brand guidelines and templates, including Canva resources, to support self-service models for clubs and departmental partners.
Requirements
- Some nights and weekends will be required.
Nice to have
- 2+ years of marketing experience
Skills
- Excellent problem-solving and project management skills.
- Strong organizational skills.
- Strong written and oral communication skills.
Compensation
- The expected wage range for this position is $59,821.39 to $ 64,821.39 annually.
Visa & Work Authorization
- The Marketing Manager for Student and Fan Experiences leads integrated marketing, communications, and brand awareness across Student Life, Van Wagner Sponsorship Sales, and Athletics to elevate student engagement, community engagement and U
This listing is sourced directly from Fairfield University's careers page and normalized into a canonical job model.