DraftKings
Manager, iGaming Operations & Personalization
Remote - US · Full-time
Sponsorship not specifiedDetected 16 days ago
Data ScienceA/B TestingStakeholder ManagementCommunicationProblem Solving
About the role
- It's transforming how we enhance customer experiences, streamline operations, and unlock new possibilities.
- Our teams are energized by innovation and readily embrace emerging technology.
- We're not waiting for the future to arrive.
Responsibilities
- Develop and evolve merchandising strategies using customer segmentation, game preferences, betting behaviors, denomination preferences, and lifecycle insights to create highly relevant player experiences.
- Partner with the Product, Data Science, Analytics, Engineering, and Revenue Operations teams to shape the roadmap, prioritize initiatives, and launch new customer experiences.
- Lead a rigorous experimentation strategy by identifying opportunities, designing and evaluating A/B tests, and scaling successful experiences across the business.
- Collaborate with the Sportsbook, Predictions, Lottery, and other cross-functional teams to create seamless cross-platform customer experiences that strengthen engagement across our ecosystem.
- Partner with the Game Operations, Slot Operations, and Live Dealer Teams to optimize game merchandising, content placement, and betting denomination strategies.
- Proven experience developing personalization, merchandising, or customer experience strategies that drive measurable business outcomes.
- Experience partnering across Product, Analytics, Data Science, Engineering, and Operations teams to deliver complex, cross-functional initiatives.
- Excellent communication and stakeholder management skills, with the ability to influence priorities, align teams, and drive execution in a fast-paced environment.
Requirements
- Bachelor's degree in Business, Economics, Marketing, Data Science, Engineering, or a related field.
- At least 5 years of experience in iGaming, online gaming, or another digital consumer business, with a strong understanding of casino operations, lobby strategy, and customer engagement.
- As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment.
Compensation
- The US base salary range for this full-time position is 112,300.00 USD - 140,400.00 USD, plus bonus, equity, and benefits as applicable.
- Your recruiter can share more about the specific pay range and how that was determined during the hiring process.
Benefits
- The US base salary range for this full-time position is 112,300.00 USD - 140,400.00 USD, plus bonus, equity, and benefits as applicable.
- Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Company info
- Define and execute the strategy for personalized player experiences across our Casino and Golden Nugget brands, delivering the right games and content to the right customers at the right time.
- At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas.
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This listing is sourced directly from DraftKings's careers page and normalized into a canonical job model.