Culligan Quench

Culligan Quench

SEO/GEO Strategist (Remote - East Coast Hours)

Remote - US

Sponsorship not specified$90k-$110kDetected 8 days ago
LLMsAdobe Creative SuiteSEOContent MarketingContent CalendarsSalesforceGoogle AnalyticsLead GenerationCadenceWordPressResearchLeadershipCollaborationTime Management

About the role

  • About Culligan Quench Culligan Quench's purpose is to impact people's lives and improve the earth by helping to eliminate the 500 million plastic bottles consumed each year.
  • Culligan Quench has grown from a small regional company to an international leader that had a successful NYSE public offering in 2016 and is now a strategic company owned by private equity backed Culligan.
  • Headquartered in King of Prussia, PA, Quench has more than 1,600 team members operating out of more than 90 locations across North America and Puerto Rico.

Responsibilities

  • Develop and maintain a full-year content calendar aligned with marketing initiatives, product launches, industry events, buyer journeys, and high-impact trends.
  • Develop high-quality content and knowledge hubs across blogs, website pages, organic social, and downloadable assets, strategically repurposing core content into multiple formats to maximize LLM retrieval, AI citation, reach, engagement, and lifecycle value.
  • Drive organic growth across SEO, GEO, and AEO by partnering with an SEO agency and executing independently to align content with search intent, buyer questions, and AI discovery patterns, while strengthening brand transparency, AI authority, and E-E-A-T.
  • Create trend-based and insight-led thought leadership content using current events, industry data, and Culligan Quench proprietary research.
  • Own strategy for AI search visibility (ChatGPT, Perplexity, Google AI Overviews), ensuring Quench content is structured for citation in LLM-generated answers.
  • Build structured content frameworks using schema markup and entity optimization.
  • Manage our YouTube video content strategy, cadence, transcriptions, visual knowledge assets, and structured video content.
  • Analyze content performance AI Overview visibility across Google Search Console, GA4, Moz, SEMrush, and Salesforce to drive continuous improvement, and regularly report insights and recommendations to leadership for feedback and alignment.
  • Work closely with internal teams and agency partners to execute content initiatives.
  • Experience building scalable content systems using AI tools and automation to produce high-quality SEO content at scale.

Requirements

  • Required Experience & Skills
  • 3-5 years of experience creating high-quality B2B content (blogs, website copy, social media, white papers, case studies).
  • Experience with WordPress or other CMS platforms.

Compensation

  • Quench offers salary, commission, benefits, and incentive awards.

Benefits

  • Quench offers salary, commission, benefits, and incentive awards.
  • Preferred/Bonus Skills

Company info

  • We play a front-line role in the battle against single-use plastic water bottles by delivering on-demand filtered water solutions to more than 120,000 healthy and environmentally conscious customers across North America.
  • We are proud to be an

Equal opportunity

  • Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.
  • For further information, please review the Know Your Rights notice from the Department of Labor.
  • Equal Opportunity Employer.

This listing is sourced directly from Culligan Quench's careers page and normalized into a canonical job model.