BTI Solutions
Mobile App Marketing Program Manager AO7177519
Plano, TX
Sponsorship not specifiedDetected 21 days ago
Data AnalysisA/B TestingProject ManagementCommunicationCollaboration
About the role
- Communication & Collaboration: Excellent verbal and written communication skills to coordinate with cross-functional teams and craft compelling notification content.
Responsibilities
- Strategy & Planning: Develop and implement a comprehensive push notification strategy aligned with business goals, user segmentation, and personalization.
- Cross-functional Collaboration: Work closely with marketing, product, engineering, and design teams to ensure seamless execution and alignment with broader app initiatives.
- Develop and implement a comprehensive push notification strategy aligned with business goals, user segmentation, and personalization.
- Work closely with marketing, product, engineering, and design teams to ensure seamless execution and alignment with broader app initiatives.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Years of Experience
- 5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagement.
- Proficiency in analyzing performance metrics and using insights to optimize campaigns.
Nice to have
- Experience with push notification platforms (e.g., Firebase, Braze, OneSignal).
- Familiarity with user segmentation and personalization techniques.
- Knowledge of A/B testing methodologies and tools.
- Why work at BTI?
- We're committed to creating a workplace where employees feel valued, supported, and empowered to grow.
- We comply with all applicable federal, state, and local employment laws, including those related to fair hiring practices, pay transparency, workplace safety, and reasonable accommodations.
Skills
- Schedule: Fully onsite
- Excellent verbal and written communication skills to coordinate with cross-functional teams and craft compelling notification content.
- Mobile App Marketing Program Manager AO7177519 Program Manager - Shop App Push Notifications Top skills: 1.
Compensation
- Our team benefits from competitive compensation, comprehensive health and wellness offerings, and opportunities for professional development.
Benefits
- Education Requirement
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This listing is sourced directly from BTI Solutions's careers page and normalized into a canonical job model.