Biogen
Sr. Manager, Omnichannel Strategy & Execution Canada
Toronto, Canada, CA · Senior
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About the role
- This job posting is for an existing vacancy in the organization.
Responsibilities
- Lead the development and execution of Biogen Canada's omnichannel engagement strategy across Therapeutic Areas.
- Identify, prioritize, and implement AI use cases that improve engagement, decision-making, analytics, content development, field effectiveness, and productivity.
- Drive execution of transformational initiatives, pilots, innovation programs, and capability-building efforts.
- Develop governance frameworks, KPIs, dashboards, and performance measurement approaches for omnichannel and AI initiatives.
- Experience working with agencies, technology vendors, digital platforms, and enterprise partners.
Requirements
- You are a strategic and innovative leader who combines strong business acumen, customer-centric thinking, and digital transformation expertise.
- Bachelor's degree in Business, Marketing, Analytics, Life Sciences, Digital Strategy, or a related field.
- 8+ years of experience in omnichannel strategy, customer engagement, digital marketing, commercial excellence, business operations, AI, digital transformation, or related areas.
- Experience identifying, prioritizing, and implementing technology-enabled or AI-enabled solutions.
- Expertise in customer journeys, segmentation, personalization, engagement measurement, and optimization.
- Experience leading cross-functional initiatives and influencing senior stakeholders within a matrix organization.
- MBA or Master's degree.
- French language proficiency.
- Experience driving organizational adoption of AI and digital transformation initiatives.
Nice to have
- Preferred skills
Compensation
- The expected salary range for this position is $129,000 to $173,000 and includes eligibility for a discretionary bonus.
Benefits
- Partner cross- functionally with Commercial, Medical, Value & Access, Communications, Data & Analytics, IT, Legal, Compliance, and external partners.
- Pharmaceutical, biotechnology, healthcare, or specialty pharmaceutical industry experience.
Company info
- We are a global team with a commitment to excellence, and a pioneering spirit.
This listing is sourced directly from Biogen's careers page and normalized into a canonical job model.