InMarket
Director, GTM Marketing - Measurement
Remote (US-Only) · Director
Sponsorship not specified$145k-$160kDetected 2 days ago
SalesResearchLeadershipCommunication
About the role
- This is a business-critical leadership role with full accountability for marketing's contribution to Measurement revenue growth.
Responsibilities
- Own the End-to-End GTM Marketing Strategy for Measurement
- Develop and lead the comprehensive GTM strategy aligned to Measurement revenue goals
- Own positioning, packaging, differentiation, and commercialization strategy
- Drive disciplined launch execution across pre-launch, launch, and in-market phases
- Partner Deeply with the GM and Sales Leadership
- Serve as strategic marketing partner to the GM of Measurement
- Collaborate with Sales leadership to align marketing support to pipeline needs
- Lead Product Marketing and Commercialization
Requirements
- Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands.
- 12+ years of experience in GTM leadership, Product Marketing, or business-line marketing
Compensation
- Competitive salary, stock options, flexible vacation
Benefits
- Competitive salary, stock options, flexible vacation
- Medical, dental and Flexible Spending Account (FSA)
- Unlimited PTO (within reason)
- Agile Development Program (For continued learning/professional development)
- Paid Parental Leave
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This listing is sourced directly from InMarket's careers page and normalized into a canonical job model.