Nift
Creative Director, Copy
United States · Director
Sponsorship not specifiedDetected 13 days ago
SEOSalesOnboardingCustomer SuccessResearchCommunication
About the role
- Nift makes brand discovery easy, introducing new brands to consumers as delightful thank-you gifts from businesses people use every day.
- We're poised for exponential growth, and we believe that creating moments of joy with customiz ed thank-yous and fantastic gifts is foundational to realizing our full potential.
- Reporting directly to the VP of Brand & UX, this role will focus on creating consumer-facing content within our product interface, email communications, and customer success resources.
Responsibilities
- Drive Engagement: Develop compelling copy for email communications, from transactional emails to promotional campaigns, always keeping the customer journey in mind.
- Maintain Consistency & SEO: Ensure consistency in product messaging across all channels, adhering to brand guidelines while optimizing for search (SEO) and user engagement.
- Adapt for Partners: Tailor existing campaigns and product copy to fit our partners' brands when our product is white-labeled and integrated into their consumer apps.
- Align Brand Voices: Collaborate with partner teams to ensure voice, tone, and messaging align with their brand while maintaining the integrity of our product's core features.
- Scale the Operation: Lead meaningful process and innovation initiatives, helping us transition from a manual creative operation into a scalable, insight-driven engine.
- Establish Workflow Rigor: Design better systems to track product launches, overcome information-gathering challenges, and improve overall QA and workflow rigor across the creative team.
- Collaborate Cross-Functionally: Partner with UX designers, analysts, product engineers, and customer success teams to ensur e copy enhances user experience and supports product goals.
- Strong capability in process design and operational strategy -you aren't afraid to wrangle data, build new systems, and establish workflow rigor whe re it's currently developing.
- you will help build the operational foundation that allows our creative output to scale.
- Working alongs ide our sales team, you will be responsible for merchandising e-commerce brands by writing clear, persuasive descriptions to drive consumer sales.
Requirements
- 7-10 years of experience writi ng copy that delivers quantifiable results.
- Experience owning and crafting a B2C brand voice and an end-to-end user experience.
- Familiarity with UX writing principles and best practices for crafting in-app content.
- Experience writing for emails and understanding the customer journey from a content perspective.
- Knowledge of </sp
Benefits
- Educate & Support: Collaborate with the customer success team to craft educational content (FAQs, help articles, and guides) that improves the customer onboarding and support experience.
- Merchandise with Words: Write clear, concise, and conversion-driven product descriptions for our ecommerce platform, highlighting key features, benefits, and use cases.
Company info
- Our thank-you gifts help our partners create positive user experiences and unlock new revenue streams, while giving DTC brands and restaurants exclusive access to new customers at scale.
- We are looking for a versatile and skilled Product Copywriter to help define and shape our brand voice across a variety of customer touchpoints.
- T he ability to work independently and as part of a cross-functional team in a fast-paced environment.
This listing is sourced directly from Nift's careers page and normalized into a canonical job model.