Cockroach Labs
VP, Growth Marketing
New York, NY · Vp
Sponsorship not specifiedDetected 5 days ago
ReactRESTData EngineeringAgentic AIA/B TestingSEMHubSpotSalesforceMarketoGrowth MarketingSalesVendor ManagementPerformance ManagementCadenceLeadership
About the role
- This is a new role created as part of a broader marketing transformation.
- This leadership position demands a systems thinker who can tie together demand gen strategy, marketing technology, AI-powered workflows, and a growing account-play motion into a single operating model.
- What we need is the senior leader who ties it together, sets the strategic direction, and scales it.
Responsibilities
- Applications will create applications.
- Cockroach Labs exists to build what comes next - before the world requires it.
- Cockroach Labs is hiring a Vice President of Growth Marketing to lead a unified function that combines pipeline creation, marketing operations, and agentic-led account programs under one team.
Requirements
- 12+ years of experience in demand generation, marketing operations, or growth marketing within B2B SaaS, with a deep understanding of enterprise sales cycles and technical buyer personas.
- Direct experience managing a combined demand gen and marketing ops function, or a strong track record of unifying previously siloed teams under a single operating model.
Skills
- A track record of designing and scaling AI-enabled workflows that improve how work gets done across teams or functions.
- Experience embedding AI into repeatable processes to increase speed, consistency, and output quality at a system level.
Company info
- We are rebuilding the marketing operating model around AI, and the right leader is energized by that opportunity.
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