Hypori Inc.

Senior Manager, Growth Marketing & Demand Generation

Austin - TX; Remote - US · Senior · Contract

Sponsorship not specified$140k-$155kDetected 78 days ago

AlgorithmsLLMsCybersecurityGoogle AdsHubSpotSalesforceMarketoCRMGrowth MarketingCadenceZero TrustLeadership

About the role

The right candidate is scrappy, analytical, and deeply curious about how AI algorithms surface and rank content.
You read data before forming opinions, move fast, and thrive without a playbook.

Build and run Hypori's paid media programs across Google (Search, Display, YouTube) and LinkedIn - hands-on, in the platforms, not through an agency black box
document what works, cut what doesn't, and report results clearly without being prompted
Manage the paid media budget directly - make spend decisions based on what the data says and own the outcome
Own AEO for Hypori - this is yours to define, build, and run

Experience with intent data platforms (6sense, Bombora, G2) to sharpen audience targeting and campaign timing
We are dedicated to investing in the tools and skills required to be strong, collaborative colleagues and people managers to help build and retain a strong workforce.
Bachelor's degree in Marketing, Business, Analytics, or a related field; relevant certifications a plus
Hands-on fluency in Google Ads (Search, Display, YouTube) and LinkedIn Campaign Manager; you build and optimize the campaigns yourself
Analytical by default - you pull your own data, build your own dashboards, and form your own conclusions; you don't wait for a BI team to tell you what's happening
Hands-on experience with a marketing automation platform (HubSpot, Marketo, or equivalent) and CRM attribution (Salesforce preferred)
Actively uses AI tools in your day-to-day workflow; understands how LLMs and answer engines retrieve, rank, and cite content; has started thinking about or experimenting with AEO even if you haven't owned a formal program yet
Familiarity with structured data, E-E-A-T principles, topic authority, and schema markup is a strong plus
You genuinely prefer doing the work over managing others who do it - this role will have headcount tied to performance, not guaranteed from day one

Identify what isn't working before leadership asks
bring the diagnosis and a recommended fix at the same time
Work directly with the Senior Director of Marketing and Product Marketing to make sure campaigns are backed by the right content for the commercial cyber buyer
flag gaps and brief what you need
Coordinate with the ABM function so paid programs and account-level plays reinforce each other rather than running in parallel silos
Bachelor's degree in Marketing, Business, Analytics, or a related field
relevant certifications a plus
4-6 years of B2B demand generation or growth marketing experience, with 2+ years directly running paid media programs - in the platforms, not overseeing an agency

$140,000 - $155,000 base salary, annual bonus eligible (company performance-based)
In addition to the base compensation, Hypori also offers a performance bonus, which is primarily contingent upon company-wide performance.

Work directly with Sales and RevOps to align paid audiences with target account lists and Commercial AE coverage
Hypori Inc. provides a generous benefits package for full-time employees that includes medical, dental, and vision insurance, parental leave, and life and disability packages.

We also invest in our employees' futures by providing a 401(k) plan with employer-matching contributions that vest starting from your first day of employment.
In addition to the base compensation, Hypori also offers a performance bonus, which is primarily contingent upon company-wide performance.
Hypori is an Equal Employment and Affirmative Action Employer.
At Hypori, we are committed to creating and promoting an inclusive workplace that embraces differences and perspectives - making us a stronger, more successful company.
In doing so, we are committed to providing reasonable accommodation to applicants with disabilities where appropriate.
Applicants requiring reasonable accommodation for any part of the application or hiring process should contact people@hypori.com for assistance.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, veteran status, or any other characteristic protected by law.

This listing is sourced directly from Hypori Inc.'s careers page and normalized into a canonical job model.