Topdoglaw
Senior Media Buyer
Remote (United States) · Senior
Sponsorship not specifiedDetected 4 days ago
Data VisualizationMeta AdsSalesforceGoogle AnalyticsCRMPerformance MarketingLead GenerationResearchCommunicationCollaborationPublic Speaking
About the role
- Top Dog Law is one of the fastest-growing personal injury law firms in the country.
- We hire for competence, character, and mindset.
- No-Ego Energy: Positive, professional, and solutions-oriented.
Responsibilities
- We believe that world-class marketing, paired with exceptional legal talent and operations, creates better experiences and outcomes for clients and the business alike.
- Now we're applying that same discipline and innovation to firm operations, case management, and national scale - intentionally building the infrastructure, systems, and teams to grow without sacrificing quality, culture, or accountability.
- If you love ownership, thrive in a fast-moving environment, and want to help build something exceptional, you'll feel right at home here.
- We build campaigns that ring phones and fill pipelines - not brand awareness plays.
- We're seeking a results-driven Media Buyer to join our performance marketing team, with a primary focus on lead generation across paid digital channels.
- What You Will Own Paid Advertising + Customer Acquisition
- You care deeply, have your teammates' backs, and show up to build something lasting.
Requirements
- 3+ years of hands-on paid media buying experience in-house or agency side
- Deep expertise in Google Demand Gen - campaign architecture, audience strategies, asset performance signals, and bidding optimization
- Expert-level Meta Ads Manager proficiency
- Proven problem-solver who proactively identifies issues, diagnoses root causes, and acts without waiting to be directed
Nice to have
- Loves data, pushes performance.
- Fast, Hungry, Highly Accountable Campaign Management & Optimization
- Continually test audiences, creatives, landing pages, and offers - documenting learnings and presenting results
- Coordinate with intake and operations teams to connect ad spend to downstream case quality, using that data to inform ongoing media strategy Creative Collaboration
- Analyze dashboard performance daily across all channels to make data driven decisions
- Prepare regular performance updates or reports, covering goals, results, and forward-looking strategy
- Conduct market research to identify new opportunities and ensure the program remains innovative and growth-oriented Vendor & Budget Management
- Prior experience buying media in the legal or personal injury vertical
Skills
- Understanding of pixel and data integrity to ensure all events are firing correctly
Compensation
- [Min} and [Max], commensurate with experience Eligible for performance-based bonus Our job postings reflect the compensation range for the specific market and location of each role.
Benefits
- Benefits include: Medical, dental, and vision insurance, 401(k) with company match, HSA, life insurance, disability coverage, paid time off, and parental leave.
- Base Salary: [Min} and [Max], commensurate with experience Eligible for performance-based bonus Our job postings reflect the compensation range for the specific market and location of each role.
- [Min} and [Max], commensurate with experience Eligible for performance-based bonus Our job postings reflect the compensation range for the specific market and location of each role.
Company info
- TopDog Law is not your typical law firm.
- We're a nationally scaling personal injury firm built for impact and growth - owning the client experience end-to-end, from marketing and intake through litigation.
- Over the past three years, we've grown 2-3x year over year, setting a new standard on the marketing side of the personal injury space and proving what's possible when strategy, speed, and execution align.
- We are a fully remote team that share trust, open communication, and a commitment to doing great work.
- We will also consider strong candidates from ecommerce or CPG backgrounds who demonstrate a clear understanding of lead-gen funnel dynamics and platform fundamentals.
Equal opportunity
- Employer We are an equal opportunity employer.
- Employment selection and related decisions are made without regard to age, race, color, national origin, religion, sex, disability, sexual orientation, gender identification, or being a qualified disabled veteran or qualified veteran of the Vietnam era or any other category protected by Federal or State law.
- Equal Opportunity Employer We are an equal opportunity employer.
- Equal Opportunity Employer We are an
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