Mattel
Manager, Brand Strategy & Transformation
El Segundo, CALIFORNIA, United States
Sponsorship not specifiedDetected 6 days ago
Brand StrategyCommunicationCollaborationProblem Solving
About the role
- The Manager, Global Brand Strategy & Transformation is an enterprise program owner responsible for end‑to‑end delivery of defined global brand strategy programs within Mattel's brand strategy operating model.
- This role translates enterprise strategy standards into executable programs with clear outcomes, decision points, and adoption metrics-ensuring brand leaders can make disciplined, aligned decisions at scale.
- Enterprise Program Ownership (End‑to‑End)
Responsibilities
- We create innovative products and experiences that inspire fans, entertain audiences and develop children through play.
- We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
- Own one or more named, enterprise brand strategy programs end‑to‑end (e.g., Enterprise Brand Planning Cycle; Portfolio Prioritization & Investment Governance; Brand Strategy Capability & Training).
Requirements
- 8-10 years of experience in brand strategy, management consulting, portfolio planning, or transformation roles.
- Minimum 2+ years of or equivalent work experience in management consulting, transformation management, investment banking, private equity, or in-house strategy
- Experience working directly with senior leaders on strategic decision‑making.
Skills
- Makes program‑level decisions within Director‑approved frameworks and standards.
- Prioritizes resources and sequencing for assigned programs.
- Escalates only structural, cross‑category, or enterprise conflicts.
- Decision Authority Within Frameworks
- Make day‑to‑day program decisions without escalation within approved strategy frameworks, including:
Company info
- Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world.
- We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular that we own or license in partnership with global entertainment companies.
- Our offerings include toys, content, consumer products, digital and live experiences.
- Our products are sold in collaboration with the world's leading retail and ecommerce companies.
- Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
- Mattel's award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
- Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
- Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day.
- We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
- Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
- Videos to watch:
- The Culture at Mattel
- Corporate Philanthropy
- We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential.
This listing is sourced directly from Mattel's careers page and normalized into a canonical job model.