Abacum
Content & Marketing Operations Specialist
New York City
Sponsorship not specifiedDetected 120 days ago
A/B TestingSEOMarketing AnalyticsHubSpotGoogle AnalyticsCRMForecastingFP&AWordPressWebflowCollaboration
About the role
- Abacum is hiring a Content & Marketing Operations Manager to be the engine room of our marketing team.
- Draft and coordinate with external writers, PMMs, and subject matter experts to produce blog posts, case studies, competitive content, and email copy on schedule.
- You'll keep the organic engine running and growing.
Responsibilities
- Abacum is the leading Business Planning solution for finance teams to drive performance.
- We have raised over $100m, closing in June 2025 our $60M Series B, led by Scale Venture Partners, with the strong participation of Cathay Innovation, Y Combinator, Atomico, Creandum, and angel operators from Adyen, Zapier, and Twitch.
- Manage the editorial calendar and content pipeline.
- Own SEO and AEO execution - publishing optimized content, managing technical SEO updates, building internal links, and monitoring rankings.
- Build and maintain email nurture sequences, newsletter sends (e.g. Mostly Metrics), event promotion emails, and lifecycle campaigns in HubSpot.
- Own the Abacum marketing website in Framer.
- Customer Obsession: We share the understanding that Abacum's sole purpose is to create value for customers and relentlessly deploy all creativity and energy to that end.
Requirements
- 3-5 years in B2B SaaS marketing with experience across both content production and marketing operations.
- Working knowledge of analytics tools - PostHog, GA4, or similar.
- You can produce a clean, on-brand blog post or email sequence.
- Experience with SEO tools (Semrush, Screaming Frog, Ahrefs).
- Familiarity with server-side tracking / tag management (Stape, GTM).
- Experience with lead routing tools (Default, Chili Piper, LeanData).
- Experience in FP&A, fintech, or B2B finance software.
- Spanish fluency (nice but not required for BCN office).
Skills
- Admin for marketing tech stack including Framer, PostHog, HubSpot, Semrush, Screaming Frog, AirOps, Stape, and related tools.
Compensation
- Competitive compensation including equity package
Benefits
- Competitive compensation including equity package
- Competitive vacation policy
- Medical Insurance
- Access to Meditopia (wellbeing platform)
Company info
- We share the understanding that Abacum's sole purpose is to create value for customers and relentlessly deploy all creativity and energy to that end.
- We are self-reflective and praise diversity of thought.
- We don't justify the end with the means and know where to draw the line.
- We have fun every day.
- Founded in 2020 by two former CFOs, we've grown into a global team of 100+ people across 30+ nationalities.
- We're trusted by industry leaders such as Dish Networks, Strava, BetterUp, Kajabi, JG Wentworth, Abridge, Cortex, and hundreds more.
- Our mission is ambitious and we can't do it alone - join Abacum as we build the future of Business Planning!
- Good People: We are self-reflective and praise diversity of thought.
Equal opportunity
- We truly care for everyone in the team and embrace honest feedback and radical candor as ways to genuinely help each other.
- Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
This listing is sourced directly from Abacum's careers page and normalized into a canonical job model.