The CARIAN Group

The CARIAN Group

Marketing & Proposal Specialist / Senior Marketing & Proposal Specialist

Somerset, NJ · Senior · Full-time

Sponsorship not specified$52k-$65kDetected 50 days ago
Adobe Creative SuiteCanvaGraphic DesignBrand StrategyCRMBusiness DevelopmentLogisticsLeadershipCommunicationPublic SpeakingMicrosoft OfficeSharePointNetSuite

About the role

  • This is not a strategy-only marketing role.
  • Qualifications Candidates may be considered at the Specialist or Senior Specialist level based on experience and demonstrated capability.
  • Leveling Guidance Marketing & Proposal Specialist: Executes proposals, graphics, LinkedIn content, CRM updates, website edits, and collateral with guidance.

Responsibilities

  • Support and help own proposal development, including formatting, graphics, resumes, project descriptions, compliance checks, and final production.
  • Create and update marketing collateral, capability statements, brochures, presentations, one-pagers, and client-facing materials.
  • Develop graphics and visual content for proposals, presentations, social media, website updates, and internal communications.
  • Support CARIAN's LinkedIn presence, including drafting posts, coordinating approvals, and publishing content.
  • Assist with website content updates and coordination with internal or external website support.
  • Maintain and support CRM activity in NetSuite, including contact updates, opportunity tracking, campaign support, and data quality.
  • Support business development activities, client events, conferences, sponsorships, trade shows, and marketing logistics from planning through follow-up.
  • Coordinate with leadership, business development, operations, HR, and delivery teams to gather content and maintain current materials.
  • Support planning and execution for conferences, client events, sponsorships, trade shows, and recruiting events, including booth coordination, collateral, signage, event materials, attendee coordination, and post-event follow-up.
  • Attend and support CARIAN events as needed, including conferences, client gatherings, recruiting events, and industry networking events.

Requirements

  • 3+ years of experience in marketing, proposal coordination, communications, graphic design, digital marketing, or a related role.
  • Experience supporting proposals, RFP responses, qualifications packages, business development materials, marketing collateral, social media, or CRM activity.
  • Ability to execute high-quality marketing and proposal work with guidance and direction.
  • 6+ years of experience in marketing, proposal coordination, communications, digital marketing, professional services marketing, AEC marketing, or a related role.
  • Strong experience owning proposals, coordinating RFP responses, managing deadlines, supporting business development, maintaining CRM discipline, and creating executive-ready materials.
  • Support executive and leadership presentation needs as required.
  • Candidates may be considered at the Specialist or Senior Specialist level based on experience and demonstrated capability.
  • Marketing & Proposal Specialist
  • Senior Marketing & Proposal Specialist
  • Ability to operate independently with limited handholding and manage competing priorities across proposals, marketing, CRM, events, and digital content.
  • Strong writing, editing, formatting, and proofreading skills.
  • Strong PowerPoint, Word, and visual layout skills.

Nice to have

  • Bachelor's degree in Marketing, Communications, Graphic Design, Business, English, Journalism, or a related field preferred
  • equivalent experience and relevant work samples will be considered.
  • Required / Preferred Skills
  • Experience with Canva, Adobe Creative Suite, or similar design tools preferred.

Compensation

  • The salary range for this role depends on final title and experience level:
  • Marketing & Proposal Specialist: $52,000 - $65,000 annually
  • Senior Marketing & Proposal Specialist: $62,000 - $75,000 annually
  • These ranges represent a good-faith estimate at the time of posting
  • actual compensation and final title will depend on experience, qualifications, proposal ownership capability, CRM experience, design/content skills, writing ability, and ability to operate independently.
  • In addition to base salary, the role includes eligibility for bonus incentives, a comprehensive benefits package, and a company 401(k) match.
  • $62,000 - $75,000 annually

Benefits

  • In addition to base salary, the role includes eligibility for bonus incentives, a comprehensive benefits package, and a company 401(k) match.
  • Competitive total rewards - Strong compensation, full benefits, 401(k) match, and meaningful work

Company info

  • Help organize project profiles, resumes, case studies, qualifications, and marketing assets.
  • Ensure brand consistency across proposals, presentations, social media, website content, and marketing materials.
  • Track marketing and proposal deadlines and help keep deliverables moving on time.
  • CARIAN is a purpose-driven, woman-owned consulting and advisory firm dedicated exclusively to the power sector.
  • We partner with leading electric and gas utilities to provide strategic advisory and disciplined execution across program management, business intelligence, and field execution oversight.
  • Guided by integrity, trust, excellence, and accountability, our team helps deliver complex capital programs and build the resilient energy infrastructure that communities depend on.
  • Position Overview
  • CARIAN is seeking a hands-on Marketing & Proposal Specialist / Senior Marketing & Proposal Specialist to support proposals, branding, digital marketing, social media, CRM administration, marketing collateral, website updates, and business development support.
  • This role is ideal for a practical marketing generalist who can write, organize, design, coordinate, and execute.
  • The right candidate will be comfortable supporting proposal development, creating professional graphics and presentations, posting on LinkedIn, managing marketing materials, coordinating event support, maintaining CRM data, and helping strengthen CARIAN's brand presence in the power and utilities market.
  • This is a hands-on execution role requiring strong writing, design sense, attention to detail, responsiveness, and ownership.
  • Final title will be based on experience, qualifications, proposal ownership capability, CRM experience, design/content skills, writing ability, and ability to operate independently.
  • Coordinate event-related marketing materials, presentation assets, name badges, booth graphics, printed collateral, shipping logistics, and CRM follow-up tracking.
  • Bachelor's degree in Marketing, Communications, Graphic Design, Business, English, Journalism, or a related field preferred; equivalent experience and relevant work samples will be considered.

Equal opportunity

  • CARIAN is proud to be an equal opportunity employer.
  • We hire and develop talent based on qualifications, performance, and business needs.
  • Employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.
  • As a woman-owned firm dedicated to the power sector, we are committed to building a team that reflects professionalism, expertise, and integrity at every level.
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