Mybrightwheel
Lifecycle & Campaign Marketing Manager
United States
Sponsorship not specifiedDetected 72 days ago
HubSpotGrowth MarketingIntercomLeadership
About the role
- Our Team Our team is passionate, talented, and customer-focused.
- We embody our Leadership Principles in our work and culture.
- Who You Are You're a lifecycle marketer who thinks like a strategist and writes like a human.
Responsibilities
- Own campaign strategy across the prospect and customer lifecycle - seasonal programs, reengagement, upsell, and pipeline support
- Develop campaign concepts, write or direct copy, and build the creative from brief to send
- Design and maintain a structured testing agenda that produces documented learnings and drives real change
- Partner with PMM to translate messaging frameworks into lifecycle campaigns, and close the loop so campaigns inform strategy
- Work alongside the Lifecycle Marketing Manager to build a complementary, full-funnel lifecycle engine
Requirements
- Hands-on experience with HubSpot, Intercom, or a comparable MAP - you understand how lifecycle programs work end to end
Company info
- All legitimate communications come from @ mybrightwheel.com addresses, and we never ask for payment or sensitive personal data as part of our hiring process.
Equal opportunity
- Brightwheel is committed to creating a diverse and inclusive work environment and is an equal opportunity employer.
- equal opportunity employer.
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This listing is sourced directly from Mybrightwheel's careers page and normalized into a canonical job model.