Goodleap

Goodleap

Senior Manager, Public Relations

Austin, TX · Senior

Sponsorship not specified$120k-$160kDetected 15 days ago
Project ManagementStrategic CommunicationsContent CalendarsCustomer SuccessCadenceResearchLeadershipCommunicationOrganizational Skills

About the role

  • About GoodLeap: GoodLeap is a technology company delivering best-in-class financing and software products for sustainable solutions, from solar panels and batteries to energy-efficient HVAC, heat pumps, roofing, windows, and more.
  • Over 1 million homeowners have benefited from our simple, fast, and frictionless technology that makes the adoption of these products more affordable, accessible, and easier to understand.
  • The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law.

Responsibilities

  • Partner closely with Strategic Communications to translate company messaging into compelling earned media opportunities and external storytelling.
  • Draft and manage press releases and external announcements in close partnership with Strategic Communications on messaging and press release development, and Product Marketing on launch planning and timing.
  • Lead PR strategy and execution for major company announcements, product launches, partnerships, research reports, customer stories, and corporate milestones.
  • Build and maintain strong relationships with agencies, journalists, editors, producers, and industry influencers while serving as GoodLeap's primary day-to-day media contact.
  • Monitor industry trends, competitor activity, and breaking news to identify rapid response opportunities, support reputation management, and keep leadership informed of relevant developments.
  • Build strong cross-functional relationships across Product Marketing, Public Affairs, Product, Legal, Sales, Customer Success, and Executive Leadership to proactively identify newsworthy stories and media opportunities.
  • Support Public Affairs through media outreach related to policy issues, legislative developments, op-ed placement, and public policy thought leadership while partnering on issues management and reputation strategy.
  • Lead executive media relations by developing briefing materials, interview preparation, messaging, and talking points for media interviews, podcasts, speaking engagements, and executive visibility opportunities.
  • Own GoodLeap's earned content calendar, developing or managing contributed articles, bylines, executive commentary, and thought leadership opportunities that elevate executive visibility and increase share of voice.
  • Manage external agency relationships, PR tools, media databases, monitoring platforms, wire services, reporting dashboards, editorial calendars, and budgets.

Requirements

  • 7+ years of experience in public relations, either in-house or at an agency, with a proven track record of leading comprehensive earned media programs.
  • Strong news judgment with the ability to translate complex technologies, financial products, or regulated industries into clear, compelling stories that resonate with media and external audiences.
  • it is not intended to be construed as an exhaustive list of all responsibilities, duties and other skills required for the position.
  • If you are an extraordinary professional who thrives in a collaborative work culture and values a rewarding career, then we want to work with you!
  • Required Skills, Knowledge and Abilities:
  • This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and other skills required for the position.

Skills

  • Strong existing relationships with journalists across business, technology, finance, sustainability, or consumer media preferred.
  • Experience managing a PR function from strategy through execution, reporting, and operations.
  • Experience managing sensitive media situations, crisis communications, and reputation management with sound judgment and professionalism.
  • Background in fintech, financial services, SaaS, home services, energy, sustainability, or another regulated industry is preferred.
  • Our platform has led to more than $30 billion in financing for sustainable solutions since 2018.

Compensation

  • $120,000 - $160,000 annually Additional Information Regarding Job Duties and Job Descriptions: Job duties include additional responsibilities as assigned by one's supervisor or other managers related to the position/department.
  • Develop and execute GoodLeap's annual earned media strategy, including a proactive media plan, monthly pitch calendar, and quarterly announcement cadence aligned to company priorities, product launches, and business objectives.
  • Partner with the Senior Manager of Strategic Communications on awards and speaking programs by maintaining an annual calendar, identifying opportunities, writing submissions, and coordinating executive participation, targeting approximately 7-10 strategic speaking opportunities and 7-10 award submissions annually.
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This listing is sourced directly from Goodleap's careers page and normalized into a canonical job model.