Gehc
Director, Molecular Imaging Marketing
Remote, USA · Director
No sponsorship$146k-$218kDetected 25 days ago
SEMSalesResearchCommunicationCollaboration
About the role
- Job Description Summary GE HealthCare is looking for an entrepreneurial, customer-centric product marketer to join our USA & Canada Imaging marketing and Molecular Imaging (MI) teams.
- The MI Marketing Director for the USA and Canada will work in an exciting and innovative environment.
- The GE HealthCare Molecular Imaging helps connect the teams, data and decisions in every step from discovery to diagnosis to treatment.
Responsibilities
- Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.
- Drive leads using customer-focused content and channel plans that leverage SEM, email, social, inside sales, events and more.
- Collaboratively develop, design and execute highly impactful global and regional trade show experiences
- Be always looking for a way to say "Yes, and…" and create trust by being a colleague willing to pitch in every day.
- Build relationships with marketing colleagues, bringing them up to speed on portfolio insights, positioning and opportunities to aid in marketing communications content development and channel execution.
- Experience developing strong customer-centric value propositions and content
Nice to have
- Bachelor's Degree in Marketing, Engineering, Science or Business Administration, MBA preferred
Compensation
- Develop annual marketing strategy and execute marketing plans in partnership with marketing colleagues and product managers.
Benefits
- GE HealthCare is looking for an entrepreneurial, customer-centric product marketer to join our USA & Canada Imaging marketing and Molecular Imaging (MI) teams.
- The marketer will craft the MI story, strategy and execute related campaigns to drive success with our target audiences, including leading health systems and academics.
- GE HealthCare is a leading global medical technology and digital solutions innovator.
- Position digital MI, nuclear medicine, PET/CT solutions to win with customers and prove GE HealthCare improves lives in the moments that matter.
- Understand customers' staff, patient and clinical needs to identify outcomes GE HealthCare can deliver and then create related marketing campaigns.
- Train the imaging sales team on the appropriate use of sales collaterals, what to emphasize and how to effectively position GE HealthCare MI offerings vs. the competitive products
- 7+ years experience in marketing, sales or product management of healthcare or technology solutions
- Experience leading and executing positioning and digital marketing plans that drive measurable customer and business benefits
Company info
- While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
- Our mission is to improve lives in the moments that matter.
Equal opportunity
- GE HealthCare is an Equal Opportunity Employer.
- Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
Visa & Work Authorization
- GE HealthCare will only employ those who are legally authorized to work in the United States for this opening.
This listing is sourced directly from Gehc's careers page and normalized into a canonical job model.