Layer

Head of Marketing

Los Angeles

Sponsorship not specified$130k-$150kDetected 266 days ago

LeadershipCommunication

About the role

The Head of Marketing will be the protector of the Layer brand, and the amplifier of our artists.
The right candidate is a strategic doer: equal parts storyteller, operator, and tastemaker.

Manage PR, partnerships, and content to build awareness among collectors, curators, and cultural audiences.
Collaborate with Curatorial and Product teams to bring artist stories and releases to life across channels.
Build Layer's marketing calendar, integrating exhibitions, events, and collaborations.
Lead agency and freelancer partners, ensuring work is on-brand and on-time.
Create and track marketing KPIs to measure impact and inform growth decisions.
Partner with leadership on go-to-market plans across B2C (collectors, galleries) and B2B (hospitality, design).
You're confident communicating directly with artists, collectors, partners, press, and executives.
You have a strong balance of strategic thinking and executional drive.
You love building the plan and making it happen.

6+ years of experience in brand marketing, communications, or creative strategy within art, design, or luxury.
Experience working in lean, high-ownership environments.
You have sharp creative instincts and a high taste level across copy, visuals, and cultural storytelling.
Proven track record of managing press, partnerships, and launch campaigns that drive measurable brand growth.
Experience developing and executing integrated go-to-market plans end to end.
Strong editorial sensibility across narrative, visuals, and positioning.
Based in (or able to frequently travel to) Los Angeles, New York, and other global cultural hubs.
What Success Looks Like
The brand's identity and messaging are consistent, elevated, and distinct across all touchpoints.
Measurable growth in awareness, demand, and earned media.
A creative partner and executor who turns vision into momentum.

This listing is sourced directly from Layer's careers page and normalized into a canonical job model.