Muckrack

Director of Growth (SEO & Web)

Remote (United States) · Director

Sponsorship not specified$150k-$180kDetected 25 days ago

A/B TestingComplianceSEOContent MarketingPerformance ManagementLeadershipCommunicationCollaboration

About the role

Founder-controlled, fully distributed, and growing sustainably, Muck Rack has received several awards for its unparalleled culture and product from organizations like Inc., Quartz, G2, and BuiltIn.
We value resilience, transparency, ownership, and customer devotion, and infuse these values into everything we do.
Salary In the US, the base salary range for this role is $150,000-$180,000, depending on skills and experience.

Own and evolve Muck Rack's organic growth strategy, including SEO, GEO and website performance
Lead SEO & GEO including on-page optimization, technical SEO, site architecture and generative engine optimization
Partner closely with our content team to develop and scale high impact, search driven content
Own website strategy for muckrack.com, including information architecture, user journeys across the funnel, and landing pages
Drive conversion rate optimization (CRO) through experimentation, AB testing and continuous iteration
Collaborate with Product, Engineering and Design to improve site performance and UX
Build and lead a high-performing team over time as the function scales

7-10+ years of experience in SEO, growth, or digital strategy roles, ideally in SaaS
Strong understanding of how websites function as growth products (UX, CRO, information architecture)
Experience with experimentation frameworks and A/B testing tools

Muck Rack is the leading SaaS platform for public relations and communications professionals.

In the US, the base salary range for this role is $150,000-$180,000, depending on skills and experience.
In addition, this role is eligible for an annual bonus.
Total compensation for this role consists of base salary, bonus, and equity.
We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
Individual compensation decisions are based on a number of factors, including experience level, skillset, and balancing internal equity relative to peers at the company.
We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.

egard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran stat

This listing is sourced directly from Muckrack's careers page and normalized into a canonical job model.