Sezzle
Marketing Manager (Canada)
Canada, Remote
Sponsorship not specified$90k-$120kDetected 37 days ago
Data AnalysisData VisualizationNLPEmail MarketingSalesforceCRMResearch
About the role
- This role is well-suited for an AI-forward, analytically rigorous individual contributor who thrives in a fast-paced, matrixed environment.
- Translate business objectives into customer personas, journeys, and digital experiences that convert.
Responsibilities
- Own user and merchant acquisition goals for Canada - define targets, build campaigns, and hit them.
- Drive active user growth through lifecycle marketing, re-engagement programs, and personalized communications.
- Develop revenue-focused campaigns that increase transaction volume, basket size, and merchant GMV.
- Identify and prioritize high-efficiency channels (paid, organic, partner, referral) and optimize spend against CAC and ROI targets.
- Use AI-assisted insights to identify growth trends, optimize performance, and surface actionable opportunities faster.
- Partner with Sezzle retailers on co-marketing efforts to drive joint consumer acquisition and merchant revenue.
- Build and maintain data analytics frameworks to track, measure, and report on acquisition, engagement, and revenue KPIs.
- Develop clear documentation, timelines, and status updates to proactively communicate progress to stakeholders.
Requirements
- 5+ years of progressive experience in marketing or a related field, with a proven track record of driving user acquisition and revenue.
- A Bachelor's Degree with a 3.5 GPA minimum.
- Strong data analytics skills. experience with tools such as Redash, Tableau, Looker, or similar to translate data into action.
- Proven ownership of KPIs including CAC, LTV, conversion rates, and active user metrics.
- Proficiency in email marketing platforms (e.g., Braze, Active Campaign, or Stripo).
- A working knowledge of AI tools (e.g., ChatGPT, Claude) and their application in marketing workflows (content, briefs, targeting).
- Ability to work cross-functionally as an individual contributor interacting with all levels of management.
- Demonstrated experience working with Claude or equivalent large language model tools is required
- candidates must be comfortable leveraging AI to enhance productivity, research, and communication.
Nice to have
- Experience in financial tech (Fintech) marketing and/or the retail sector.
- Familiarity with Salesforce or similar CRM platforms.
- The compensation range for the role is as follows:
- You have relentlessly high standards - many people may think your standards are unreasonably high.
- You need action - speed matters in business.
- We value calculated risk-taking and the ability to act fast on opportunities.
Skills
- Leverage AI tools to accelerate content creation, campaign ideation, audience segmentation, and personalization at scale.
Compensation
- The compensation range for the role is as follows:
- $90,000- 120,000 CAD annually + PSIP bonus: An additional performance-based cash bonus, typically paid out annually, based on individual and/or company performance targets.
- You have relentlessly high standards - many people may think your standards are unreasonably high. You are continually raising the bar and driving those around you to deliver great results.
- You're not bound by convention - your success-and much of the fun-lies in developing new ways to do things.
- You need action - speed matters in business. We value calculated risk-taking and the ability to act fast on opportunities.
Benefits
- The salary range for this role is $90,000- $120,000 CAD annually + PSIP bonus.
- An additional performance-based cash bonus, typically paid out annually, based on individual and/or company performance targets.
This listing is sourced directly from Sezzle's careers page and normalized into a canonical job model.