Kimarutalent

Kimarutalent

Head of User Acquisition

Remote U.S

Sponsorship not specifiedDetected 56 days ago
Data AnalysisA/B TestingStakeholder ManagementGoogle AnalyticsPerformance MarketingCommunication

About the role

  • We believe that business growth starts with great people.
  • The early traction has been significant.
  • They are currently a lean team of ~8 employees across Product and Operations and are now looking to hire their first Head of User Acquisition.

Responsibilities

  • Own and evolve the company's holistic growth strategy across acquisition, retention, and monetization, with accountability for scalable revenue growth
  • Lead performance marketing and paid media strategy across all channels, while overseeing external growth agencies and media buying partners
  • Support strategic influencer and creator growth initiatives in partnership with the Creator team, leveraging analytics and attribution to optimize ROI
  • Build a rigorous experimentation culture across creative, channel, onboarding, retention, and monetization funnels through rapid testing and data-driven iteration
  • Partner cross-functionally with Product, Design, Data, and Operations to identify and scale high-impact growth opportunities, product loops, and conversion improvements
  • Develop scalable growth systems and processes that support rapid experimentation, operational efficiency, and long-term user value creation
  • With deep expertise in startup recruitment, we're proud to support our clients in making critical hiring decisions as they scale.
  • As Head of User Acquisition, you will own the end-to-end growth engine for the company.
  • High-intelligence, high-drive environment
  • Help build the "third place" that TCG collectors have been missing

Requirements

  • 5+ years of experience leading growth, performance marketing, or user acquisition functions within consumer mobile apps, gaming, or other high-velocity digital products
  • Deep expertise across paid media, attribution, lifecycle optimization, and growth analytics, with hands-on fluency in platforms such as GA4, AppsFlyer, Adjust, Hotjar, and related tooling
  • Strong understanding of monetization mechanics common within social casino, gacha, collectibles, or other high-LTV consumer ecosystems
  • Proven ability to operate as both a strategic growth leader and highly execution-oriented operator within early-stage or resource-constrained environments
  • Exceptional analytical, communication, and stakeholder management skills, with the ability to translate complex data into actionable business decisions
  • Join at the ground floor of a fast-moving, well-funded startup with proven early traction and elite investors

Nice to have

  • Deep familiarity with the TCG, Pokémon, or broader collector ecosystem, including an intuitive understanding of collector psychology, community behavior, and enthusiast-driven products
  • Strong AI fluency, including comfort leveraging automation, internal tooling, dashboards, scripting, or AI-assisted workflows to improve operational leverage and decision-making
  • Passion for gaming, internet culture, collectibles, or fandom-driven consumer communities is highly valued
  • Proudly TCG-native - deep passion for collecting and nerd culture is core to who they are

Company info

  • Our client is building one of the fastest-growing platforms in the trading card collectibles space, focused on creating a social-first ecosystem for modern TCG collectors.
  • Founded by longtime TCG operators and community builders, the company recently raised capital from top gaming and consumer investors to build what it describes internally as a "superapp" for collectors.
  • Within just 1 month of launching open beta, the platform surpassed $1.5M in revenue, drove more than 11,000 pack purchases from 600+ active users, and recorded over $100K in trading volume in a single day.
  • Across social channels, the company has also generated more than 500K Instagram views since launch, signaling strong organic momentum within the Pokémon and broader TCG community.
  • Led by deeply experienced operators within the TCG and creator ecosystem, the company is positioning itself as more than just a marketplace, combining collectibles, liquidity, gamification, and community into a single platform purpose-built for collectors.
  • Reporting directly to the Founder/CEO, you will have full ownership over acquisition, retention, and monetization strategy in a competitive consumer app environment.
  • You will design and execute a multi-channel growth strategy spanning:
  • Paid acquisition and media buying across major consumer platforms
  • Creative strategy and performance optimization
  • Influencer, creator, and KOL partnerships
  • Retention and monetization initiatives

This listing is sourced directly from Kimarutalent's careers page and normalized into a canonical job model.