Base Power Company
Growth Lead, Base Energy
Austin, TX
Sponsorship not specifiedDetected 28 days ago
BigQueryProduct StrategyHubSpotCollaboration
About the role
- Base Energy is our retail electricity business that saves customers and businesses on their power bills, and a major growth engine as we expand across deregulated markets.
- The Growth team at Base is lean, high-ownership, and results-driven.
- We operate with clear accountability, tight feedback loops, and a strong bias towards action.
Responsibilities
- Own Base Energy's growth: carry the enrollment and acquisition targets for the line, and own the channel mix, GTM strategy, and product strategy that hits them.
- Set pricing: build and maintain the rate card in partnership with markets, supply, and finance, balancing competitiveness, margin, and risk.
- Run commercial strategy: own the unit economics, model pricing and contribution scenarios, and decide where to push, hold, or pull back.
- Build the expansion playbook: stand up Base Energy's commercial and GTM motion in each new market we enter.
- Marketing works closely with design, sales, and product to build scalable systems that support the rapid buildout of America's next-generation power company.
Requirements
- Comfort with risk.
- You can hold commodity, credit, and regulatory exposure in your head and make confident calls with imperfect information.
Company info
- Base is America's next-generation power company.
- We're rebuilding the foundation of modern civilization-electricity-by deploying a vast network of distributed batteries that is transforming today's fragile, centralized grid into a resilient and abundant system.
- We are engineers, operators, and creatives solving some of the most complex, interdisciplinary challenges of our time.
- Base is a startup, which means priorities shift and evolve quickly.
- Your role may expand or change based on the needs of the business at any given time, so the responsibilities listed may not be exhaustive.
- Rebuilding the grid is a big challenge.
- We work hard because we care deeply about the impact we're creating.
- We work in-person.
- It's not a 9-to-5.
- We are all-in.
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