Liquid I.V.
Senior Brand Manager (Energy)
El Segundo, CA · Senior
No sponsorship$126k-$184kDetected 69 days ago
Data AnalysisProject ManagementContent MarketingBrand StrategySalesForecastingLeadershipCommunicationMentoring
About the role
- This role requires a highly strategic and commercially-minded marketer who can translate consumer, cultural, and business insights into impactful initiatives across innovation, communication, and retail channels.
- The ideal candidate combines strong analytical rigor with creative instinct, thrives in fast-paced environments, and influences effectively across cross-functional teams including Sales, Insights, Innovation, Finance, Creative, and Supply Chain.
- Functions and duties of this role include, but not limited to:
Responsibilities
- Initiate, lead, manage & execute disruptive brand campaigns and product launches focused on increasing brand awareness and household penetration
- Collaborate with in-house creative team or external agency partners to develop creative toolkit for campaigns, lead strategy to direct 360 channel leads on campaign extensions.
Requirements
- Minimum of 5+ years of experience in brand management, brand marketing in CPG managing complex large-scale business, product, or marketing projects.
- Strong time & project management skills, ability to navigate complexity
- Strong understanding of the marketing landscape and development of 360 full funnel marketing campaigns
- Experience deconstructing business performance leveraging data analysis (Nielsen, IRI, SPINS, etc.)
- Candidates must be authorized to work in the United States without sponsorship.
- The successful candidate will have the following qualifications:
- Interest in disruptive marketing and appetite to push boundaries
- Ability to partner cross-functionally and collaborate with creative teams or external innovation partners
- Strong communication skills
- Competency with data analytics
- Ability to assess business performance, story-tell, build recommendations for growth, and influence decision-makers
- Strong ability in presentation development and storytelling in PPT
- Ability to manage and coach a team to successful results
Nice to have
- 4+ years of experience in retail data analytics, consumer insights, or marketing, a plus
- Bachelors in related field, MBA preferred
Compensation
- The compensation band for this position is $126,000 - $184,000 annually.
Benefits
- 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).
- A 401k plan with company match, short and long-term disability coverage.
- A generous PTO and sick policy that includes 13+ paid annual holidays.
- Wellness classes (fitness, mental health, nutrition, finance, etc.).
- Monthly tech and wellness reimbursement.
- The listed range is applicable only to the annual base salary and does not include additional perks, benefits, or applicable bonus eligibility comprising the total compensation package.
- The exact salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget.
Company info
- We are a world-class team of innovators and passionate change-makers, looking to develop transformative hydration solutions and make a meaningful impact on the world around us.
- At Liquid I.V., we are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.
- Our team members enjoy a flexible and inclusive working environment, a highly collaborative and innovation-forward culture, generous benefits and perks that empower employees to champion their wellbeing every day, as well as an infinite supply of Liquid I.V. for extraordinary hydration.
- We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.
- We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.
Equal opportunity
- Liquid I.V. is an Equal Opportunity employer.
Visa & Work Authorization
- Candidates must be authorized to work in the United States without sponsorship.
Apply directly at Liquid I.V. →Create a free account for alerts like thisView Liquid I.V. immigration profile
This listing is sourced directly from Liquid I.V.'s careers page and normalized into a canonical job model.