Windfall

Windfall

Field Marketing Manager

San Francisco

Sponsorship not specified$90k-$105kDetected 39 days ago
Machine LearningSalesforceCRMSalesCustomer SuccessLeadership

About the role

  • You'll work hand‑in‑hand with Sales, Customer Success, and RevOps to ensure every program has a clear audience, message, and follow‑up plan-and that we can measure its impact on revenue.
  • Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
  • Powered by best-in-class machine learning and artificial intelligence, Windfall activates insights into workflows that engage the right people for each respective organization.

Responsibilities

  • Own the field and event marketing calendar across priority verticals and territories, including industry conferences, curated executive experiences, and Windfall‑hosted programs
  • Design event experiences that feel intentional and on‑brand for a people intelligence and AI company, not just generic booths or happy hours
  • Partner with Sales leadership to define target account lists, segment priorities, and pre‑event outreach expectations
  • Build pre‑ and post‑event multi‑channel programs (Sales outreach, email, LinkedIn, partner touches) to support each event
  • Define and manage lead capture and handoff processes, in coordination with RevOps (e.g., lead types, segmentation, routing, and SLAs)
  • As Windfall's Field Marketing Manager, you will own the programs that bring Windfall's story to life in the market and generate pipeline for our Sales team.
  • You will design and execute a mix of in‑person experiences, executive programs, creative campaigns, and partner initiatives that reach our key verticals across nonprofit and commercial segments.

Nice to have

  • Experience in B2B SaaS, especially data/analytics, GTM tools, or MarTech
  • Exposure to Windfall's core verticals (nonprofit, financial services, retail, travel & hospitality)
  • Familiarity with CRM and marketing tools (e.g., Salesforce, MAP) for tracking program impact
  • Additional Information:
  • The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across California.
  • Compensation range:

Compensation

  • About Windfall Windfall is a people intelligence and AI company that gives go-to-market teams actionable insights.
  • By democratizing access to people data, organizations can intelligently prioritize go-to-market resources to drive greater business outcomes.
  • More than 1,500 data-driven organizations use Windfall to power their business.
  • For more information, please visit www.windfall.com.
  • We celebrate diversity and are committed to creating an inclusive environment for all employees.
  • We may use AI tools to assist parts of the hiring process, such as reviewing applications or analyzing resumes.

Company info

  • (1) Be an excellent communicator; (2) Operate with transparency; (3) Provide leverage, not optimization; (4) Win When Our Customers Win; (5) Act with integrity and trust.

Equal opportunity

  • Windfall is an equal opportunity employer.
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This listing is sourced directly from Windfall's careers page and normalized into a canonical job model.