Code and Theory
Director, Product - Adtech (US)
New York, New York, United States · Director
Sponsorship not specified$170k-$200kDetected 28 days ago
Vector DatabasesData ScienceLLMsAI OrchestrationA/B TestingProduct ManagementBrand StrategyLeadershipCommunicationCollaboration
About the role
- It plugs into the tools marketing teams use and turns disconnected workflows into a single intelligent system, connecting brand strategy, creative production, and media performance.
Responsibilities
- Lead the roadmap for AI and agentic functionality across The Machine's media and adtech ecosystem
- Identify opportunities for generative and reasoning-based workflows that drive measurable efficiency or performance gains across media planning, optimization, and measurement
- Collaborate with Data Science, Engineering, and UX to prioritize features and deliver fast, iterative experiments
- Partner with the Machine's AI architecture and FDE teams to ensure scalable, secure deployments
- Present prototypes, findings, and roadmaps clearly to leadership and partner teams
- Support cross-functional initiatives like client demos, internal rollouts, and pilot launches
- AI-native professional skills (you build/prototype/scaffold your approach to work using AI tooling)
Requirements
- Significant product management experience, including a track record of leadership, with LLM-based products and using AI prototyping tools
- Deep domain expertise in media and adtech: ad platforms, measurement methods (MMM/MTA, incrementality), DCO, and campaign tracking and trafficking
Nice to have
- Comfort with ambiguity, fast iteration, and experimentation-heavy environments - we ship daily
- Excellent written and verbal communication skills for technical and non-technical audiences
- Familiarity with the media agency world is a plus
Skills
- The Machine is the agentic operating system for marketing, built by Code and Theory.
- The Machine helps power agencies across Stagwell's network and world-leading brands.
- from tech to CPG, financial services to travel & hospitality, government and education to media and publishing.
- The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent.
Compensation
- The base compensation range for this role is $170,000 – $200,000 and spans multiple levels.
Company info
- Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology.
- We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients.
- With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve.
- We have teams distributed across North America, South America, Europe, and Asia.
- The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Create Group, Current, and TrueLogic.
- Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing.
- We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.
- We're always on the lookout for smart, driven, and forward-thinking people to join our team.
- The base compensation range for this role is $170,000 - $200,000 and spans multiple levels.
- We're open to hiring at the level that best matches the right candidate's experience.
- Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, budget, and location.
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