Takt
Brand Strategist
Vancouver, British Columbia
Sponsorship not specified$70k-$90kDetected 45 days ago
SEOContent MarketingBrand StrategyResearchCommunicationProblem SolvingPublic SpeakingAdaptability
About the role
- As a Brand Strategis t at Takt, you'll help clients define who they are and how they show up in the world.
- This role is a mix of research-driven strategy, creative storytelling, and hands-on execution.
- You'll also facilitate workshops, guide clients through complex brand challenges, and ensure their brand experience is seamless across every touchpoint.
Responsibilities
- Build brands -from the ground up or refining and evolving existing identities.
- Develop strategic brand frameworks, including positioning, messaging hierarchies, tone and voice, and audience segmentation.
- Lead and co-facilitate workshops, helping clients define their purpose, values, and messaging.
- Collaborate with creative teams to bring brand narratives to life through design, content, and experience.
- Develop campaign messaging and storytelling frameworks for product launches, awareness campaigns, and customer engagement.
- Takt (formerly Massive) is on the hunt for a Brand Strategist who thrives on uncovering insights, shaping narratives, and crafting strategies that drive real business impact.
Requirements
- Exceptional writing and communication skills, with the ability to craft compelling narratives.
- Experience working across various industries, with the ability to dive into new categories quickly.
- Experience in integrated campaign strategy and multi-channel marketing execution.
- Familiarity with SEO, content strategy, and performance marketing.
- Knowledge of UX and digital experience strategy.
- Experience in brand activation, advertising, or content marketing.
- A deep understanding of brand positioning, messaging strategy, and campaign development across both B2B and B2C.
- Experience crafting brand identity strategies and campaigns that drive awareness, engagement, and conversion.
- Strong facilitation skills, with experience leading brand workshops and uncovering actionable insights.
- Confidence in presenting and defending ideas to clients and stakeholders.
- A strategic yet creative mindset -balancing analytical thinking with audience intuition.
- A collaborative approach, working cross-functionally with designers, marketers, and strategists.
- A proactive, adaptable attitude, thriving in fast-paced, high-output environments.
- An innate curiosity and drive for continuous learning.
- Bonus Skills
Nice to have
- 3-5+ years of experience in brand strategy, campaign strategy, or a related field (agency experience preferred).
Compensation
- $70,000 - $90,000 annually (based on experience).
This listing is sourced directly from Takt's careers page and normalized into a canonical job model.