Eurofins
Marketing Communications Manager
Lancaster, PA, United States · Full-time
Sponsorship not specifiedDetected 2 days ago
Adobe Creative SuiteCanvaProject ManagementEmail MarketingContent MarketingStrategic CommunicationsCRMSalesLead GenerationClinical TrialsPharmacologyBioinformaticsMedical DevicesResearchLeadershipCommunicationCollaborationProblem SolvingPublic SpeakingAdaptability
About the role
- Eurofins Scientific is an international life sciences company, providing a unique range of analytical testing services to clients across multiple industries, to make life and our environment safer, healthier and more sustainable.
- The Eurofins network of companies is the global leader in food, environment, pharmaceutical and cosmetic product testing and in agroscience Contract Research Organisation services.
- In over 30 years, Eurofins has grown from one laboratory in Nantes, France to 58,000 staff across a decentralised and entrepreneurial network of 900 laboratories in over 54 countries.
Responsibilities
- Lead campaign planning from strategy through execution, including value proposition development, creative briefs, messaging, content mapping, activation plans, and performance measurement.
- Create, edit, and manage high-impact content across channels, including web pages, email campaigns, paid media, sales enablement materials, thought leadership assets, presentations, social media, webinars, and event materials.
- Partner with marketing colleagues, sales, technical SMEs, leadership, agencies, and external vendors to ensure cohesive messaging, strong execution, and alignment across target audience touchpoints.
- Manage marketing automation, email marketing, lead nurturing, inbound lead processes, and lead scoring in partnership with sales and digital teams.
- Own campaign performance tracking, KPI reporting, budget management, and optimization recommendations to improve engagement, lead generation, and marketing effectiveness.
- Manage agency relationships, project timelines, deliverables, and budgets to ensure work is completed on time, on brand, and aligned to business goals.
- Brings a proven track record of developing campaigns that drive measurable engagement, demand generation, and qualified lead growth.
- Influences effectively without authority by building trust, aligning stakeholders, and communicating recommendations with clarity and confidence.
Requirements
- The Ideal Candidate
- Bachelor's degree in marketing, communications, journalism, public relations, business, or a related field required.
- 8 to 10 years of experience in marketing communications, campaign management, demand generation, content marketing, or a related marketing role required.
- Demonstrated experience with Adobe Creative Cloud, Canva, CRMs, and marketing automation platforms
Compensation
- Develop and execute integrated marketing communications strategies, campaigns, and lead the annual medical device services marketing plan process aligned to business objectives, audience needs, and growth priorities.
Benefits
- Excellent full time benefits including comprehensive medical coverage, dental, and vision options
- Life and disability insurance
- Paid vacation and holidays
- Has 8 to 10 years of progressive marketing communications experience, preferably in a B2B, technical, scientific, life sciences, medical device, biopharma, or regulated industry environment.
- Education and Experience
- Experience in life sciences, medical device, biopharma, laboratory services, healthcare, manufacturing, technology, or another technical B2B environment preferred.
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This listing is sourced directly from Eurofins's careers page and normalized into a canonical job model.