Deep End Talent Strategies

Director, Marketing & Communications

INDIANAPOLIS, IN · Director

Sponsorship not specified$40k-$50kDetected 13 days ago

SEOEmail MarketingContent MarketingStrategic CommunicationsCRMLeadershipCommunicationCollaborationMentoring

About the role

Our client, The Cabaret, is growing again!
The Director of Marketing & Communications is a strategic, creative, and values‑driven leader charged with shaping and advancing The Cabaret's brand narrative, marketing strategy, and organizational communications.
The position works closely with Advancement, Artistic, and Production teams to grow audiences, deepen engagement, and strengthen relationships.

We Deliver the WOW, We Practice Radical Hospitality, We Welcome Everyone, We Lift Each Other Up, and We Do the Right Thing.
Build and strengthen brand partnerships across the city, region, and national arts landscape to amplify visibility and institutional influence.
Lead the development, refinement, and stewardship of The Cabaret's brand identity, messaging, tone, and visual standards.
Serve as the organization's lead writer and editor for external communications, ensuring clarity, warmth, inclusivity, and alignment with mission and values.
Develop marketing strategies to support revenue goals-including ticket sales, fundraising initiatives, and institutional visibility.
Collaborate with the Audience & Donor Experience Manager on integrated patron/donor communications and audience journey mapping.
Digital Strategy & Content Leadership Lead the redesign and modernization of The Cabaret's website, including UX improvements, SEO, analytics, information architecture, and storytelling integration.
Develop a multi‑channel content strategy optimized for platform‑specific reach, including Instagram, TikTok, YouTube, LinkedIn, email, and emerging formats such as podcasts.
Lead digital communications strategy across web, email, mobile, and social media channels.
Own website strategy and content, working with the Designer on implementation.

The Cabaret offers a competitive total compensation package and fosters a culture that supports flexibility, well‑being, and balance-including planned flex time during high‑intensity performance periods.
The Cabaret presents 40-50 performance nights annually in its award‑winning theatre, with show weekends typically occurring twice per month.
Marketing Strategy & Campaign Leadership Create and execute the annual marketing and communications plan, including promotional calendars, audience-development strategies, and campaign goals.
Develop annual storytelling assets (impact videos, artist features, season trailers, donor stories, slide decks, digital reports) that support programming, development, and institutional messaging.

The ideal candidate pairs strategic creative vision with technical skill and implementation expertise.
A flexible schedule is essential, including the ability to work evenings and weekends during performances and events.
Craft narrative frameworks that unify communications across marketing, development, education, and programming.
Drive forward-looking storytelling that elevates The Cabaret's national profile and showcases its artistic vision and commitment to world-class artistry and Radical Hospitality.
Partner with the Building Committee on exploratory work regarding a potential cabaret museum/gallery concept, including benchmarking, concept evaluation, vision development, and storytelling opportunities.

POSITION PURPOSE Founded in 2009, The Cabaret is a nationally renowned premier home for intimate cabaret where artists are uplifted, audiences belong, the next generation thrives, and our community is strengthened through world‑class artistry and radical hospitality.
This role blends high‑level strategic planning with hands‑on execution to ensure all messaging, visuals, and audience‑facing content reflect the organization's mission, values, and commitment to excellence and Radical Hospitality.
Overseeing brand identity, marketing campaigns, media relations, digital strategy, and cross‑departmental storytelling, the Manager develops the annual marketing plan, sets the narrative direction, and ensures consistent, compelling communication across all platforms.
This role also supervises the Brand & Digital Marketing Designer, providing creative direction, mentorship, and clear alignment with brand standards and strategic priorities.

Oversee strategy and content for print materials, including season programs, brochures, donor/sponsor recognition, and promotional assets

This listing is sourced directly from Deep End Talent Strategies's careers page and normalized into a canonical job model.