Blend360 LLC
Marketing Manager, Campaign Planning & Delivery
Toronto, ON, Canada · Mid · Full-time
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About the role
- Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people.
- The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy.
- We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients.
Responsibilities
- Collaborate closely with Marketing's Customer Journey management groups to plan and execute customer driven action plans and marketing programs.
- Lead and execute engagement strategies across the credit card portfolio, including new product launches, events, upgrades, and card refreshes, and integrate such strategies within existing programs to promote a seamless client experience.
- Apply a deep understanding of Bank-wide and business partner needs, ensuring full buy-in (agreement) and participation of multiple business, channel, and marketing partners in a highly matrixed environment.
- Collaborate with Marketing's Journey Management groups to establish efficient workflows that ensure clarity of roles and accountability for team members across both practices.
- Support development and deployment of creative assets, agnostic of media channels and across all touchpoints.
- Deliver results in accordance with the client's behavioral competencies. Create an inclusive team culture and an environment where team members hear, share, and appreciate diverse perspectives.
- Design and implement global customer-first strategies across all operating countries and ensuring that creative and media agency resources are best aligned to support global and divisional needs.
- Ensure best practices and global standards are implemented and followed across global digital technologies and site deployments and develop and track global benchmarks and goals to measure performance.
- Drive sustained and profitable revenue growth through the planning, development and delivery of customer engagement marketing programs.
- Deliver results in accordance with the client's behavioral competencies.
Requirements
- With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence.
- Approximately a 12-month consulting project with the possibility of extension (must be able to work on Blend's W2 without requiring employer sponsorship)
Compensation
- Support marketing objectives to set and refine annual and quarterly marketing plans.
- The starting pay range for this role is $45-50 CAD per hour.
Benefits
- We do offer benefits to our full-time consultants, including Health, Vision, Dental, Life Insurance, Pretax Commuter Benefits, and an incredibly supportive team cheering you on!
- Analyze and leverage insights drawn from market research and data analysis to establish the strategic direction of benefit-led campaign briefs.
Company info
- We are determined to have equality in the workplace, within our team and as an extension of our clients' team.
- To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce.
Equal opportunity
- A diverse workforce is a strong workforce.
Visa & Work Authorization
- nth consulting project with the possibility of extension (must be able to work on Blend's W2 without requiring employer sponsorship)
This listing is sourced directly from Blend360 LLC's careers page and normalized into a canonical job model.