Vericast
Senior Data Analyst - Marketing Analytics & Digital Insights (Remote)
San Antonio, TX, United States · Senior
Sponsorship not specified$110k-$140kDetected 18 hours ago
PythonSQLSnowflakeAWSGCPAzureSparkData AnalysisData ScienceData VisualizationStatisticsA/B TestingProject ManagementMarketing AnalyticsGoogle AnalyticsCRMRecruitingCommunicationCollaborationHadoop
About the role
- Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale.
- Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at talentacquisition@vericast.com.
- To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE
Responsibilities
- Vericast is the financial institution (FI) performance partner.
- We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people.
- This role combines analytical excellence with business acumen to optimize marketing investments, enhance digital customer experiences, and inform data-driven decision-making across the organization.
Requirements
- 5-9 years of progressive experience in data analysis, marketing analytics, or advanced analytics roles
- Proven experience in financial services industry or working with financial institutions required
- Track record of delivering impactful insights that influenced strategic business decisions
- Expert-level proficiency with Google Analytics (GA4), Adobe Analytics, or similar digital analytics platforms
- Advanced SQL skills required
- proficiency in Python or R for statistical analysis and data manipulation
- Strong experience with Tableau, Power BI, or Looker to create executive-level dashboards
- Familiarity with marketing automation platforms, CRM systems, and tag management implementation
- Analytics Platforms: Expert-level proficiency with Google Analytics (GA4), Adobe Analytics, or similar digital analytics platforms
- Programming & Analysis: Advanced SQL skills required
Nice to have
- projects ensuring timely, high-quality delivery
- journeys and campaign effectiveness based on data insights (20%)
- Bachelor's degree in a quantitative discipline such as Statistics, Data Science, Economics, Mathematics, Computer Science, or related field
- Master's degree preferred
- Database Technologies: Experience with cloud data platforms (Snowflake, AWS, Google Cloud, Azure) and big data tools (Hadoop, Spark) preferred
Skills
- Experience with cloud data platforms (Snowflake, AWS, Google Cloud, Azure) and big data tools (Hadoop, Spark) preferred
- Marketing Technology: Familiarity with marketing automation platforms, CRM systems, and tag management implementation
Compensation
- $110,000-$140,000
- The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.
Benefits
- At Vericast, we don't just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community.
Company info
- We are seeking an experienced Senior Data Analyst to join our Insights and Analytics team, where you will transform complex data into strategic insights that drive marketing effectiveness and business growth for financial institutions.
Equal opportunity
- EEO is the law.
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This listing is sourced directly from Vericast's careers page and normalized into a canonical job model.